Marketing Specialist at ABB
Saint-Laurent, QC, Canada -
Full Time


Start Date

Immediate

Expiry Date

19 Nov, 25

Salary

0.0

Posted On

20 Aug, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Disabilities

Industry

Marketing/Advertising/Sales

Description

At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we’ll give you what you need to make it happen. It won’t always be easy, growing takes grit. But at ABB, you’ll never run alone. Run what runs the world
This Position reports to:
Marketing Manager
In this role, you will have the opportunity to lead and implement marketing initiatives for assigned products and market segments, in alignment with the company’s overall strategy. You will act as a trusted partner to key stakeholders, including global marketing teams, local marketing and communications teams, local product marketing and sales teams within the divisions, as well as external partners and agencies.
The work model for this position is: hybrid.

Responsibilities
  • Collaborate with management to define event strategies, working closely with cross-functional teams on messaging, content, logistics, activation, and performance tracking for internal and external events (including on-site support when required).
  • Adapt global content or create original content to support marketing campaigns. This may include value propositions, copywriting, press releases, webinars, success stories, internal articles, flyers, brochures, catalogs, video scripts, interviews, advertisements, social media posts, and other digital content.
  • Lead product launch campaigns in close collaboration with product marketing managers.
  • Lead the creation of marketing materials, including defining and maintaining common templates (e.g., ordering pages), while ensuring high-quality bilingual (French and English) content. French is required. English is also required to communicate with customers outside Quebec on a regular basis.
  • Propose innovative marketing ideas to reach target audiences, challenge established practices, and rethink traditional activities.
  • Ensure message consistency and compliance with ABB’s brand guidelines and value proposition.
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