Marketing Specialist - B2B Design-Focused (hybrid in Milwaukee, WI) at RegalRexnord

Milwaukee, Wisconsin, United States -

Full Time

Start Date

Immediate

Expiry Date

12 Jul, 26

Salary

0.0

Posted On

13 Apr, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Graphic design, B2B marketing, Adobe creative suite, Marketing automation, Hubspot, Pardot, Google analytics, Email marketing, Brand strategy, Lead generation, Motion graphics, Video production, Project management, Salesforce, Trade show design, Communication skills

Industry

Electric Power Transmission;Control;and Distribution

Description

Job Summary for Marketing Specialist - B2B Design-Focused (hybrid in Milwaukee, WI) The Marketing Specialist is responsible for the design and production of B2B marketing materials across print and digital channels, in support of integrated marketing campaigns. This position requires demonstrated hands-on proficiency in graphic design and marketing asset production, combined with an understanding of B2B campaign execution. The role reports to the Marketing Manager to support strategic business objectives. This position is hybrid onsite 3 days a week in our downtown Milwaukee, WI headquarters. Key Responsibilities: The Marketing Specialist will assist the Marketing Manager in collaboration in executing targeted go-to-market (GTM) plans for the business portfolio, covering market assessments, brand strategy, segmentation, and programs to drive lead generation, upsell, cross-sell, and retention. Independently design and produce production-ready marketing assets across print and digital including brochures, sell sheets, trade show booth graphics, and event displays. Maintain and evolve brand visual systems, ensuring consistency across all touchpoints and channels. Support motion graphics and short-form video assets to support digital campaigns and social channels. Build, deploy, and monitor email campaigns and marketing automation workflows using HubSpot or Pardot. Track and report on campaign and creative performance using Google Analytics and reporting dashboards, translating data into actionable recommendations. Stay current on B2B marketing trends, design best practices, and industry developments in the manufacturing and industrial space. Required Skills and Qualifications: Bachelor's degree in marketing, Visual Communications, or related field. 4-6 years of B2B marketing experience to include an understanding of the latest trends, technologies, and best practices in B2B marketing Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop) is required. Working knowledge of the buyers journey, customer lifecycle, design best practices, and other social media and internet marketing best practices. Working knowledge of Google Analytics or similar reporting tools to evaluate creative and campaign performance. Demonstrated ability to manage multiple projects simultaneously in a fast-paced environment. Excellent attention to detail and a commitment to brand consistency across all deliverables. Excellent verbal and written communication skills. Ability to work both independently and in a team environment; strong organizational, analytical, and project management skills. Preferred Skills and Qualifications: Experience in a manufacturing, industrial, or technical B2B environment. Motion graphics or video production experience (After Effects, Premiere Pro, or similar). Familiarity with CRM platforms, particularly Salesforce. Experience designing for trade show and event environments (large-format print, booth displays). Marketing-related certifications (HubSpot, Google Analytics, etc.) and Master's degree or progress toward a Master's degree. #LI-CB5 Benefits Medical, Dental, Vision and Prescription Drug Coverage Spending accounts (HSA, Health Care FSA and Dependent Care FSA) Paid Time Off and Holidays 401k Retirement Plan with Matching Employer Contributions Life and Accidental Death & Dismemberment (AD&D) Insurance Paid Leaves Tuition Assistance About Regal Rexnord Regal Rexnord is a publicly held global industrial manufacturer with 30,000 associates around the world who help create a better tomorrow by providing sustainable solutions that power, transmit and control motion. The Company’s electric motors and air moving subsystems provide the power to create motion. A portfolio of highly engineered power transmission components and subsystems efficiently transmits motion to power industrial applications. The Company’s automation offering, comprised of controls, actuators, drives, and precision motors, controls motion in applications ranging from factory automation to precision control in surgical tools. The Company’s end markets benefit from meaningful secular demand tailwinds, and include factory automation, food & beverage, aerospace, medical, data center, warehouse, alternative energy, residential and commercial buildings, general industrial, construction, metals and mining, and agriculture. Regal Rexnord is comprised of three operating segments: Industrial Powertrain Solutions, Power Efficiency Solutions, and Automation & Motion Control. Regal Rexnord has offices and manufacturing, sales and service facilities worldwide. For more information, including a copy of our Sustainability Report, visit RegalRexnord.com. Equal Employment Opportunity Statement Regal Rexnord is an Equal Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex/gender, sexual orientation, gender identity, pregnancy, age, ancestry, national origin, genetic information, marital status, citizenship status (unless required by the applicable law or government contract), disability or protected veteran status or any other status or characteristic protected by law. Regal Rexnord is committed to a diverse and inclusive workforce. We are committed to building a team that represents diverse and inclusive backgrounds, perspectives, and skills. If you’d like to view a copy of the company’s affirmative action plan for protected veterans/individuals with disabilities or policy statement, please email Recruiting@RegalRexnord.com. If you have a disability and you believe you need a reasonable accommodation in order to search for a job opening or to submit an online application, please e-mail Recruiting@RegalRexnord.com. Equal Employment Opportunity Posters Notification to Agencies: Please note that Regal Rexnord Corporation and its affiliates and subsidiaries ("Regal Rexnord") do not accept unsolicited resumes or calls from third-party recruiters or employment agencies. In the absence of a signed Master Service Agreement or similar contract and approval from HR to submit resumes for a specific requisition, Regal Rexnord will not consider or approve payment to any third-parties for hires made. At Regal Rexnord, our business purpose is to create a better tomorrow with sustainable solutions that power, transmit and control motion. Our Values Our values frame our culture - a shared understanding of how we think and act relative to our key stakeholders. We center our behaviors, actions and decisions around the following values: Integrity Responsibility Diversity, Engagement & Inclusion Customer Success Innovation with Purpose Continuous Improvement Performance Passion to Win ….with a Sense of Urgency Not finding the right fit? Let us know you're interested in a future opportunity by clicking Get Started below or create an account by clicking 'Sign In' at the top of the page to set up email alerts as new job postings become available that meet your interest!

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Responsibilities

The Marketing Specialist is responsible for designing and producing B2B marketing materials across print and digital channels to support integrated campaigns. They will also collaborate on go-to-market plans, manage marketing automation workflows, and track campaign performance using data analytics.