Marketing Specialist (Communication & Engagement)

at  Vantage Point Solutions

MARKETING SPECIALIST (COMMUNICATION & ENGAGEMENT)

We are seeking a highly motivated and creative Marketing Specialist to join our dynamic team. The ideal candidate will be a detail-oriented and solution-minded individual with a passion for clear communication and the ability to learn quickly and constantly. This role will support the Director of Communication & Engagement and the broader Customer Relations team in developing, executing, and supporting marketing activities across various channels, working with subject matter experts to understand opportunities and optimize marketing impact.

QUALIFICATIONS

The ideal candidate will be a creative thinker with strong organizational and time-management skills as well as the ability to work independently, in consultation with other departments, and as part of a team. Additional qualifications:

• Imperative:

• • Detail-oriented (proof-reading, data review, timelines, etc.)
• Excellent written and verbal communication skills, including outgoing phone calls
• Curiosity and ability to learn, including developing and asking questions, and “connecting the dots” across silos of information
• Takes pride in one’s work and brings a positive energy to the workplace.
• Preferred:
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• Bachelor’s degree in liberal arts, Marketing, or a related field (preferred)

• 1-2 years of experience in a marketing or communications role (preferred)

• Interface with technical and subject matter experts to understand new requirements, services, solutions, and opportunities in alignment with the overarching growth vision and marketing strategy.
• Identify target market segments across industries, job functions, and geographies.
• Plan campaign elements in conjunction with the Communication & Engagement team, including existing channels (i.e. social media, email, content, and events) and, when needed, development of new ones.
• Oversee and assist with the production and execution of campaign elements.
• Direct outreach to clients, in coordination with the Customer Relations team, to extend campaign reach.
• Assist with the ongoing maintenance of marketing materials, such as brochures, flyers, and presentations.
• Track and analyze marketing campaign performance and provide regular reports.
• Assist with other marketing-related tasks as needed.