Marketing Specialist at Groom Law Group, Chartered

, District of Columbia, United States -

Full Time

Start Date

Immediate

Expiry Date

24 Mar, 26

Salary

95000.0

Posted On

24 Dec, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing, Client Communications, Social Media Management, Email Marketing, Website CMS, CRM Systems, Data Analysis, Project Management, Collaboration, Content Development, Organizational Skills, Communication Skills, Proactivity, Flexibility, Professionalism, Detail Orientation

Industry

Law Practice

Description

Overview Groom Law Group is seeking a highly motivated, client service-focused, and detail-oriented marketing professional to join our team in a pivotal, hands-on role to develop and execute strategies supporting the firm’s digital presence, client communications, and overall marketing activities. The ideal candidate will be a key contributor in shaping how the firm presents itself internally, as well as externally, by managing and executing critical marketing and communications initiatives across platforms, while maintaining high standards of accuracy, responsiveness, and professionalism. Under the direction of the Chief Marketing Officer, this position will work closely with other marketing team members, firm attorneys, and other firm departments to support the marketing activities for the firm. Responsibilities Essential Job Duties • Leverage market knowledge and best practices to recommend and execute novel marketing and business development solutions, including enhancing existing frameworks and introducing new initiatives, as needed and as identified• Develop and manage initiatives and content scheduling for the firm’s social media channels, ensuring consistent and strategic messaging• Coordinate and publish website content, including news, publications, attorney updates, and event announcements• Coordinate and distribute client alerts, event invitations, and publications • Coordinate and manage webinar logistics, including scheduling, speaker preparation, and follow-up communications• Lead management and maintenance of the firm’s CRM with relevant contact, analytic, and reporting data for marketing and business development initiatives• Collaborate with attorneys and internal stakeholders to develop and refine compelling, compliant marketing collateral • Support and manage the firm’s alumni initiatives, including communications, database updates, and program engagement efforts• Assist with experience descriptions, proposal content, attorney bios, and rankings submissions as needed• Support branding and special projects in coordination with the CMO and business development team Qualifications Required Education and Experience • Minimum of 5 years of professional services or legal marketing experience• Strong working knowledge of social media management, email marketing tools (Vuture preferred), website CMS platforms, and CRM systems (Intapp preferred) Competencies • Collaborative and highly professional in working with attorneys, leadership, and colleagues, with the ability to gain strong credibility and trust• Strong interest in data, process improvement, and operational excellence• Exceptional organizational skills and ability to manage multiple projects simultaneously with minimal oversight• Excellent communication skills with outstanding written communication and attention to detail• Proactive, resourceful, and comfortable taking initiative• Exceedingly comfortable working in a high-performance environment• Flexible and adaptable, with a positive, solutions-oriented mindset Compensation • Base salary up to $95,000 commensurate with experience• Full benefits including medical/dental/vision, life insurance, 401K contribution, generous paid leave policies, family-planning benefits, tuition reimbursement, etc. • Hybrid working environment (Washington, DC location) Equal Employment Opportunity and Accommodations Groom Law Group, Chartered is an equal opportunity employer. We offer opportunities to all qualified applicants without regard to race, color, gender, sex, age, religion, creed, national origin, ancestry, citizenship, marital status, sexual orientation, physical or mental disability, medical condition, military and veteran status, gender identity or expression, genetic information, change of sex or transgender status, or any other basis protected by federal, state or local law. The firm will ensure that applicants and employees are treated in all aspects of employment without unlawful discrimination because of these or any other protected characteristics. Additionally, it is the policy of Groom that all employees enjoy a work environment free from all forms of unlawful harassment of a sexual or other discriminatory nature. Any conduct contrary to this policy is prohibited.If you require a reasonable accommodation in any part of the employment process, please contact the Human Resources Director at MFriend@groom.com with your request and your contact information.

Responsibilities

The Marketing Specialist will develop and execute strategies to enhance the firm's digital presence and client communications. This includes managing social media, website content, client alerts, and marketing collateral.