Job Description

Roles & Responsibilities

Marketing and Marketing Operations:

• Issue creative theme brief to Agency, manage campaign with its media deliverables. Focus on Gulf news, Khaleej Times and 3rd party distribution, Metric CPC, Product specific ads.
• Leaflet/Print Ad Artwork Coordination - Find & Supply Product Images, Logos, Price, Offer, Grid Layout, Product Placement.
• Media Planning - Print Ad Booking & Schedule, Leaflet Distribution Schedule, Distribution Zone, Volume, Channel / Radio Spot Schedule, Station, Script finalization.
• Print Production – Identify suppliers, design, materials, quantity, and distribution.
• Drive Bank Partnership as a channel to increase retail and online sell-out.
• Bank Partnership Sell out Campaign - Proposal, co-marketing Activities, Artwork adaptations, implementation, Campaign tracking.
• Manage Samsung Retail programs - Retail Activation Updates.
• Marketing Partnership Vendor - Planning, Meeting, Agreement, Negotiation Implementation, and contract management. Campaign Review Tracking
• Marketing Collateral Management - Shopping Bags, Acrylic Stands, EPP Tent Card.
• Marketing Campaign management - Proof of Implementation, budgeting & Claim Submission Deck Preparation. Budget allocation via Samsung's marketing support. Google ads optimization, CTR and budget utilization.
• Supervision of SEO, Social media and editing of blog contents & PRs.
• Marketing Calendar Planning, DED/DTCM permits including online monthly & annual retail participation permit.
• Special Event - GITEX Set up Planning & Coordination. Coordinate with SGE and malls. Negotiate rental.
• Manage SGE in-store Launch Events

Retail Operations:

• Fit out: Timely completion within 45-60 days, coordination with mall management, negotiating quotes from fit-out contractors.
• Merchandising Design & Layout Approval -Focus on layout measurement, EOL strategies.
• Roadshow Negotiation & Set up: Negotiations for prime locations, rentals, and roadshow periods.
• Operational Fixes Requiring Fit-Out Contractor: Handling tile, strip light, and paint reworks.

Partnerships:

• Bank Partnership Voucher Sales – drive sales through the channel with direct engagement with bank and financial partners.
• Bank Partnership Device Sales - drive sales through the channel with direct engagement with bank and financial partners.
• Loyalty, EPP and Co-op partnerships: Engage with Malls, Govt, semi-govt entities, loyalty program owners and managers to drive cross channel customer acquisition and transactions.
• Mall Marketing, Mall Operations, RDD | Ecommerce Platforms - Account Managers, Escalation Matrix | Co-marketing Brands. Collaborating for maximum sales during pre-orders and campaigns.

Ecommerce & Digital:

• Development of Ecommerce Channels: Focus on increasing channels of customer acquisition for Jacky's website. Occasional support for issues on Amazon, Noon, Carrefour. Trust-building, fraud prevention strategies, order management.
• Website Development: Negotiating for UI/UX improvement, new extensions, integrations. Vendor management.
• CRM Implementation: Challenges include data identification, MoEngage usage, online-offline data integration.

Desired Candidate Profile

• Bachelor's degree in marketing or related field.
• A minimum of 3-5 years of experience in marketing.
• Experience in the same industry or related field is preferred.
• Certifications in digital marketing or related areas are a plus.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• Ability to work well in a team and collaborate with diverse stakeholders.
• Highly creative with a strong attention to detail.
• Proficiency in digital marketing tools and platforms.

Employment Type

• Full-time

Marketing Analytics | Business Analytics | Data Analytics | Data-Driven Decision Making | Marketing Campaign Management | Market Research | SQL | Python (Basic) | R Programming (Basics) | Performance Reporting | Process Optimization | Lead Generation | Customer Retention | Team Leadership | SLA Compliance | Proposal Preparation | Performance Dashboards | Cross-Functional Collaboration | ROI Analysis | GTM Strategy | Marketing Intelligence | Campaign Attribution | B2B Marketing | CRM Management | Competitive Intelligence | Customer Engagement | Power BI & Tableau | Campaign Performance Analysis | Brand Awareness | Process Improvement | Team Collaboration | Team Leadership | Campaign Execution | Training & Mentoring | Oracle & wtms