Employment Pathways is looking for qualified Marketing Specialist to join our busy team.
Employment Pathways based in West Auckland, is looking for qualifed Marketing Specialist to join our busy team. Full time Mon-Fri (guaranteed 30 hours per week)
We’re passionate about providing quality service to our clients who need education and employment solutions.
Now a good opportunity for qualified Marketing Specialist to join us.

SKILLS AND QUALIFICATIONS:

• Proven 2 years+ marketing experience or teritary qualification in business, sales management, or marketing, preferably in the education or employment relationship industry.
• Strong marketing and client relationship maintenance skills.
• Ability to work independently and in a team environment.
• Strategic thinker with a creative problem-solving approach.
• Knowledge of popular social media channels
• Computer literacy in Microsoft Office suite
• Graphic design skills are desirable
• Willing to learn new tools and software
  If this sounds like you, please apply directly

• Research market trends, consumer insights, and the competitive landscape to develop comprehensive marketing strategies and plans aligned with business goals;
• Implement promotional campaigns, advertising initiatives, and sponsorship opportunities to strengthen the brand presence in the market;
• Conduct market research and data analysis to identify market trends, competitor activities, customer preferences;
• Develop and execute digital marketing campaigns, establish, maintain, and update the company’s website and social media platforms (Facebook, Little Red Book, TikTok, Kuaishou, etc.) to ensure consistent branding and messaging;
• Interpret research findings to refine marketing strategies and improve product/service positioning;
• Generate regular reports to communicate insights and recommendations;
• Maintain the development and distribution of marketing collateral such as brochures, flyers, and product/service catalogues;
• Coordinate and oversee the planning and execution of digital content, advertising campaigns, trade shows, conferences, and other industry events.