Marketing Specialist at Laborie Medical Technologies Corp

Sydney, New South Wales, Australia -

Full Time

Start Date

Immediate

Expiry Date

29 Aug, 26

Salary

0.0

Posted On

31 May, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Strategy, Content Creation, Event Planning, Digital Marketing, Market Research, Sales Enablement, Adobe InDesign, Adobe Photoshop, WordPress, Social Media Management, HubSpot, Salesforce, ROI Analysis, KPI Reporting, Budget Management, Lead Generation

Industry

Medical Device

Description

We believe that great healthcare is an essential safeguard of human dignity. At Laborie, we know the work we do matters – it’s what fuels our motivation and contributes to our success. If you’re ready to make a positive impact in the lives of patients across the globe, we’d like to meet you. We support and empower our employees to grow their careers in an environment that encourages a sense of belonging and a connection to doing good. We’re not afraid to roll up our sleeves to make our goals a reality and work together to solve for our customers. We reward and recognise our employees based on our values of Aspire to Greatness, Respect All, Own It, Working Together, Persist with Passion. Who We’re Looking For: As a key member of the team, the Marketing Specialist supports the Australian and Asian markets across the business portfolios to ensure the execution of marketing plans. They ensure the sales teams have the tools, collateral, campaigns, and programs that generate demand and enable successful marketing and selling. The role is also responsible for shows and events, including conferences, courses, customer, and sales events. About the Role Support the development and implementation of marketing strategy by product, and partner with the global marketing team to set up and execute campaigns. Produce, localise, and edit marketing collateral across print, audiovisual, social media, website, and digital channels, ensuring consistent use of the Laborie brand. Plan and execute shows and events, including conferences, courses, symposia, and sales meetings, while monitoring expenses within budget. Drive digital marketing campaigns through emails, landing pages, and backend automation, and evaluate digital lead generation techniques at events. Conduct market research with marketing and sales leads to identify industry trends and competitor activity, and act as the focal point for market expertise. Support sales enablement by keeping collateral up to date, managing pricing in Laborie systems, and creating dashboards that provide insights for the commercial organisation. Measure and report the performance of marketing campaigns against ROI and KPIs, and liaise with external agencies to ensure successful delivery. What You’ll Bring: Bachelor’s degree in marketing, communications, or related field Knowledge of the healthcare environment preferred Experience with Adobe InDesign and Photoshop required Experience with WordPress preferred Experience with social media (LinkedIn, Facebook, YouTube) required Experience using marketing automation tools (HubSpot/Salesforce) Creative thinker with excellent attention to detail Why Laborie: Our mission every day is to operate as a world-class specialist medical company making and advancing technologies that preserve and restore human dignity. We do that today by helping people with pelvic and gastrointestinal conditions live normal lives, and by helping mothers and babies have safe deliveries. Competitive salary plus superannuation Paid time off and paid volunteer time Company car where applicable Flexible working model in an international team

Responsibilities

The Marketing Specialist supports Australian and Asian markets by executing marketing plans and creating collateral to generate demand. They are also responsible for managing events, digital campaigns, and conducting market research to support sales enablement.