JOB DESCRIPTION SUMMARY

The Marketing Specialist will support the planning, execution, and tracking of marketing business systems, transitions, and lead management initiatives for both internal and external audiences. This role involves close collaboration with the Marketing Director, internal stakeholders, and external vendors to ensure projects are completed on time, within budget, and in alignment with corporate standards. The ideal candidate is detail-oriented, highly organized, and capable of managing multiple projects simultaneously while maintaining a high standard of quality and consistency.

QUALIFICATIONS:

• Bachelor’s Degree preferred
• 3+ years marketing communications or related field, multifamily marketing preferred
• Experience creating and editing marketing materials
• Proficiency with Microsoft Office Suite
• Proficiency with a Project Management Tool such as Asana
• Superior organizational skills; set priorities; meet deadlines; and carefully proofs own work
• Ability to work in a stressful, fast-paced, deadline-oriented environment
• Ability to manage multiple projects at any given time
• Energetic, tenacious, dependable, proactive and takes initiative, takes pride in work, and works well within a collaborative team

• Coordinate and assist with the execution of marketing business systems initiatives, lead management processes, campaigns, and transitions projects.
• Prepare, proofread, and edit marketing materials, proposals, case studies, email campaigns, invitations, and presentations, ensuring brand consistency and accuracy.
• Assist with vendor coordination, campaign kick-offs, and project meetings.
• Maintain relationships with internal stakeholders and external vendors, serving as a secondary contact for advertising partners and technology providers.
• Manage vendor requests, documentation, and database records.
• Track vendor deliverables, timelines, assisting with product updates.
• Support the creation, edit, and maintain content for websites, intranet, social media, announcements, and advertising.
• Collaborate with the training team to develop and deliver marketing training materials.
• Support content development for campaigns and project initiatives.
• Document and update standard operating procedures for marketing platforms, business systems, and workflows.
• Coordinate technology updates and integrations with IT.
• Manage marketing-related data capture, entry, and database maintenance.
• Monitor project and campaign timelines, deliverables, and status updates, escalating potential risks or delays as needed.
• Compile and analyze performance metrics for campaigns, lead management processes, and vendors against KPIs.
• Prepare monthly and quarterly performance reports with recommendations for improvement.
• Maintain organized files, reports, and tracking systems.