Marketing Specialist at Prospa Technology Limited

Sydney, New South Wales, Australia -

Full Time

Start Date

Immediate

Expiry Date

03 Feb, 26

Salary

0.0

Posted On

05 Nov, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing, CRM, Digital Marketing, Marketing Automation, Analytical Skills, Technical Skills, Communication Skills, Project Management, Collaboration, Customer Experience, Data Interpretation, Campaign Management, Customer Journeys, Engagement, Product Adoption, Lead Conversion

Industry

Financial Services

Description

At Prospa, we exist to unleash the potential of small business. We are building the future of small business and simplifying cashflow by building a leading platform that helps customers make payments, fund growth and reduce admin. Join us! The role Are you passionate about creating memorable customer experiences and driving business growth? As a Marketing Specialist, you’ll play a key role in shaping how customers interact with our brand, products, and services. You’ll use your creativity, curiosity, and data-driven mindset to design and deliver impactful marketing campaigns across digital channels. What you'll be doing Campaign & Journey Management: Develop and execute customer journeys and marketing campaigns to drive engagement, product adoption, and lead conversion across digital channels (e.g., email, SMS, in-app, push notifications). Customer Experience Optimization: Enhance the customer experience throughout the lifecycle, including onboarding, utilization, and cross-selling opportunities. Marketing Technology Utilization: Use marketing automation and CRM platforms to segment audiences, personalize communications, and automate workflows based on customer data and behavior. Experimentation & Growth Initiatives: Lead experiments and growth initiatives using a test-and-learn approach to improve engagement and conversion rates. Collaboration: Work with Sales, Product, and other teams to align marketing activities with business goals and optimize customer and partner experiences. What you'll need to succeed Experience in marketing, with a focus on CRM, digital marketing, or marketing automation. Experience with marketing automation platforms and CRM systems (e.g., Braze, Segment, Salesforce, or similar). Strong analytical and technical skills; ability to interpret data and optimize campaigns. Excellent written and verbal communication skills. Strong project management and execution skills; ability to manage multiple projects simultaneously. Experience collaborating with cross-functional teams in a fast-paced environment. Passion for delivering exceptional customer experiences and driving business growth. Don't let a confidence gap get in the way of submitting your application. What we offer: As a busy grow getter, our benefits are here to help you be unstoppable in your mission. Whether it's a lofty career goal, investing in your family, saving the planet or simply feeling fulfilled: Growth: There's something for everyone including learning days, a learning allowance, leadership programs, CliftonStrengths workshops, digital learning, and biannual companywide learning weeks. Wellbeing: Think fitness initiatives, seasonal programs (including flu shots, massages, skin checks, wellness classes), additional "Me Days" and access to holistic EAP coaching. Lifestyle: Find your fit with flexible working options, top notch office facilities and diverse remote/ travel work options. You can also purchase additional leave and take up to 18 weeks paid parental leave. Impact: Join a business that cares and is recertified as carbon neutral. And you can tap into volunteer days, our partnership with Kiva and join a range of employee resource groups. Why Prospa? We're proud to be a certified Great Place to Work and recognised as a Best Workplace for Women, Best Workplace in Technology, and Best Workplace in Australia. We embrace diversity in people and ideas, fostering a collaborative, inclusive, and respectful environment where we celebrate who you naturally are. Don't just take our word for it, check out Prospa’s culture code to see it for yourself.

Responsibilities

The Marketing Specialist will develop and execute customer journeys and marketing campaigns to drive engagement and product adoption. They will also enhance the customer experience throughout the lifecycle and lead experiments to improve conversion rates.