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Marketing Specialist - Shanghai at Emerson autotmotive
Shanghai, Shanghai, China -
Full Time

Start Date

Immediate

Expiry Date

01 Jul, 26

Salary

0.0

Posted On

02 Apr, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Event Planning, Event Execution, Vendor Management, Budget Management, Cross-functional Collaboration, Lead Generation, Marketing Strategy, Project Management, Communication Skills, Problem-solving, Data Analysis, Performance Metrics, B2B Marketing, Trade Shows, Webinars

Industry

Automation Machinery Manufacturing

Description
Key Responsibilities Event Planning & Execution: Lead the end-to-end lifecycle of company events, including seminars, trade shows, and webinars, from conceptualization to on-site management. Vendor & Budget Management: Source and manage third-party vendors (AV, venues, booth builders) while ensuring all projects are delivered within budget. Cross-functional Collaboration: Partner with Sales and BU to align event themes with business goals and ensure all marketing collateral is on-brand. Promotion & Lead Gen: Execute multi-channel promotion strategies to drive registrations and track post-event lead conversion to measure ROI. Reporting & Optimization: Analyze event performance metrics and provide actionable insights for continuous improvement of future activations.   Required Qualifications * Education: Bachelor’s degree in Engineering, Marketing, Communications, or a related field. * Experience: 2–4 years of experience in event marketing or event planning (B2B experience is a plus). * Project Management: Proven ability to manage multiple projects simultaneously under tight deadlines with extreme attention to detail. * Communication Skills: Exceptional verbal and written communication skills; comfortable interacting with C-level executives and external partners. * Problem-Solving: A proactive "can-do" attitude with the ability to troubleshoot on-site issues calmly and effectively.

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Responsibilities
The Marketing Specialist will lead the end-to-end lifecycle of company events, including trade shows, seminars, and webinars. They are also responsible for managing vendor relationships, budgets, and cross-functional collaboration to drive lead generation and measure ROI.