Marketing Supervisor at Westfield Egg Farm
Earl Township, Pennsylvania, United States -
Full Time


Start Date

Immediate

Expiry Date

09 Feb, 26

Salary

0.0

Posted On

11 Nov, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Leadership, Project Coordination, Attention To Detail, Writing Skills, Verbal Communication, Professionalism, Customer Service, Microsoft Office, Social Media, Marketing Experience, Creativity, Interpersonal Skills, Videography, Photography, Adobe Creative Cloud

Industry

Food Production

Description
Description Reports to: Director of Marketing Supervises: Marketing Team Status: Non-Exempt /Hourly Work Schedule: Typical hours are 8-5, Monday to Friday Purpose of Position: The Marketing Supervisor is responsible for executing strategic marketing plans through the marketing team to achieve organizational goals, strengthen brand awareness, and ensure exceptional customer care for all Westfield brands and customers. This individual will provide strong leadership to guide the effective operations of a marketing team, driving excellence in promoting Westfield and its family of brands*. Essential Skills: Leadership & Project Coordination Attention to detail and ability to multi-task. Writing skills: ability to write within specific branding criteria. Verbal Communication: email correspondence, telephone and social media interaction Professionalism and Self-Confidence Customer Service oriented Microsoft Office and social media platforms. Marketing and leadership experience are preferred. Creativity and ability to think outside the box. Interpersonal skills Essential Duties: Lead the execution of the strategic marketing plans from start to finish, leveraging the internal team, measuring results, and driving collaboration. Oversee the daily operations of the Marketing team, providing coaching and development while leveraging each team member’s strengths. Collaborate with the sales, product, and leadership teams to ensure marketing efforts align with overall business strategies and are tracked at all times. Maintain a strong brand presence, ensuring brand guidelines are followed across all marketing platforms. Work with Brand Development Strategist to establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments. Lead the team to effectively to: - Launch new CPG items - Maintain strong website, social media, and in-store presence - Establish Westfield as an influencer and a source of industry resources - Grow brand awareness and maintain high level of brand consistency - Oversee content creation; video, photography, social media, websites, and print Communicate marketing plans and results to leadership. Oversee all daily functions of Westfield brands marketing, to ensure all projects are sorted, ranked by importance, and efficiently completed in a timely manner. Perform all duties as assigned. Key Results: Demonstrate, strengthen, and advance the core values, mission, and culture of Westfield Egg Farm Build and deploy a marketing strategy, advancing the Westfield Egg Farm brand to increase sales and achieve organizational growth goals Develop and execute marketing initiatives with team for new consumer products Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful brand initiatives Passionately serve the customer and collaboratively work to ensure the highest level of customer satisfaction Requirements High school diploma or GED Batchlor’s Degree or relevant experience preferred 1-3+ Years in Team Leadership 1-3+ Years of Marketing Experience Videography and Photography experience Microsoft Office proficiency Adobe Creative Cloud proficiency Complete support of and willing adherence to Westfield Egg Farm’s mission, vision, and core values. Applicant must hold these standards as his/her own. Language and Mathematical Skills: Ability to read and write in English. The ability to interpret documents such as standard operating procedure manuals. Ability to write routine reports and correspondence. Ability to speak effectively before groups of employees. Ability to calculate figures and amounts such as discounts, interest, and percentages, Ability to apply concepts of basic algebra through the use of Excel sheets. Personal Attributes: At times the Marketing Supervisor will be privileged to information that should not be shared. The incumbent must maintain strict confidentiality. The incumbent must also demonstrate the following personal attributes: Be honest, trustworthy, respectful and humble. Problem solver. Demonstrate sound work ethics. Servant Leadership Humble Demonstrate cultural awareness and sensitivity across a variety of cultures. Physical Requirements / Environmental Conditions: The Marketing Supervisor position will include long hours of sitting and occasional light lifting. The Marketing Supervisor will need the ability to work in a busy and noisy environment while managing multiple tasks and interruptions effectively. Must be willing and able to visit farms, get dirty as needed, and serve customers. *Family of Brands Westfield Egg Farm – Parent company with an audience of potential employees, industry knowledge, custom packing, and private label services. Providing marketing services for our customers as needed. Nature’s Yoke – CPG Retail Facing Free-Range Brand Utopihen Farms – CPG Retail Facing Pasture-Raised Brand Rosie’s Farm Fresh – CPG Retail Facing Specialty Egg Brand Elevated Delights – CPG Retail Facing Specialty Egg Brand Westfield Innovations – Manufacturing division, focused on egg/farm equipment innovation - - Power Scrub – Small egg washers for individual family farms
Responsibilities
The Marketing Supervisor is responsible for executing strategic marketing plans through the marketing team to achieve organizational goals and strengthen brand awareness. This role includes leading the marketing team, overseeing daily operations, and collaborating with other departments to ensure alignment with business strategies.
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