JOB SUMMARY

Our client is a fast growing business based on Pershore Industrial Estate. They are seeking a creative and detail-oriented and dynamic Marketing Specialist to join their growing team. This individual will assist in executing marketing campaigns, analysing performance data, managing e-commerce style platforms, and providing general administrative support to the owners of the business when required. The ideal candidate is skilled in Google Analytics, Shopify, Adobe and SEO and has a strong grasp of marketing principles. They should be able to multitask, work independently, and coordinate across various departments to achieve business objectives.

QUALIFICATIONS & SKILLS:

Education:

• Bachelor’s degree in Marketing, Business Administration, Communications, or related field (preferred but not required).

Experience:

• Proven experience in a marketing support, administrative, or e-commerce role.
• Experience working with Google Analytics (certification is a plus).
• Hands-on experience with Shopify or similar e-commerce platforms.

Technical Skills:

• Proficient in Google Analytics and data reporting.
• Adobe packages, Photoshop, Illustrator.
• Experience managing Shopify or other e-commerce platforms.
• Familiarity with email marketing platforms (e.g., Mailchimp, Klaviyo).
• Proficiency in Microsoft Office (Word, Excel, PowerPoint) or Google Workspace.
• Basic understanding of SEO, SEM, and social media marketing is a plus.

Soft Skills:

• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent organisational and multitasking abilities.
• Strong communication skills, both written and verbal.
• High attention to detail and accuracy.
• Ability to work independently and in a team environment.

Benefits:

• Competitive salary.
• Opportunity for growth within the company.
• Hours are 08:00-08:30am – 17:00-17:30pm. Some flexibility for the right candidate.
• On Site Parking
• Small “Family feel” business with big ambitions.

To Apply:

• Please submit your CV, cover letter, and any relevant certifications via Indeed
• Please be sure to include any examples of past work related to Google Analytics or Shopify, if available.

Job Type: Full-time

Benefits:

• Free parking
• On-site parking
• Store discount

Schedule:

• Monday to Friday

Ability to commute/relocate:

• Pershore WR10 2JL: reliably commute or plan to relocate before starting work (required)

Application question(s):

• Experience of ecommerce platforms

Education:

• Bachelor’s (preferred)

Experience:

• Digital marketing: 2 years (required)

Licence/Certification:

• Driving Licence (required)

Work authorisation:

• United Kingdom (required)

Work Location: In perso

1. Google Analytics:

• Manage and monitor website traffic using Google Analytics.
• Generate reports on key marketing metrics (traffic, conversions, bounce rate, etc.).
• Track and report on the performance of digital marketing campaigns.
• Identify trends, insights, and SEO optimisation opportunities from data.
• Assist with setting up and maintaining Google Analytics tracking codes and goals

1. Shopify Management:

• Oversee the day-to-day management of the Shopify e-commerce style platform and being directed on what needs to be achieved.
• Update product listings, descriptions, and ensure accurate inventory management.
• Assist with setting up promotions, discount codes, and special offers.
• Coordinate product launches and optimise the online shopping experience.
• Troubleshoot Shopify-related issues and liaise with technical support if needed.

1. Marketing Support:

• Assist in the execution of digital marketing campaigns, including email marketing, social media, and content marketing.
• Help with the creation of marketing collateral such as presentations, reports, and promotional materials.
• Conduct research on industry trends, competitors, and potential marketing opportunities.
• Coordinate with external vendors for marketing materials, events, and other activities.
• Manage marketing databases, ensuring data accuracy and completeness.

1. Administrative Support:

• Provide general administrative support to the marketing team, including scheduling meetings, managing calendars, and preparing meeting notes.
• Help with photo and video content where required.
• Assist with managing budgets, processing invoices, and coordinating marketing expenses where required.
• Maintain organised records of marketing activities, project timelines, and documentation.
• Coordinate communication between marketing, sales, and other departments to ensure project alignment.