A fast-growing, venture-backed tech business is on a mission to tackle one of the internet’s most pressing challenges - distinguishing real from fake in the age of synthetic media. With a unique focus on content authenticity and digital provenance, this organisation is pioneering a decentralised approach to establishing trust online.
They’ve built an innovative platform using blockchain technology to verify the origin of media content—both for newly captured media and historical archives. Their work is gaining traction with clients across the tech, media, and AI spaces, and with rapid growth on the horizon, they’re now looking for a Marketing Team Lead to take the reins on brand, positioning and growth.

THE ROLE

This is a unique opportunity for a forward-thinking marketing leader to define and shape the voice of a category-creating company. You’ll play a central role in refining the brand, building a compelling narrative, and driving demand across multiple channels.

KEY RESPONSIBILITIES INCLUDE:

• Crafting and executing a cohesive brand and marketing strategy across digital, community, and field marketing channels
• Leading demand generation and growth marketing efforts from the ground up
• Collaborating with product, sales and go-to-market teams to align messaging and positioning
• Establishing and tracking KPIs, providing insights and recommendations to improve campaign performance
• Building and mentoring a high-performing marketing team
• Managing agency relationships and leveraging external partners to drive growth