Marketing Technology Architect, Adobe Solutions (AEP, CJA, AJO) - Hybrid at The Cigna Group
Newton, MA 02462, USA -
Full Time


Start Date

Immediate

Expiry Date

21 Nov, 25

Salary

181900.0

Posted On

21 Aug, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

We’re looking for an experienced and skilled Adobe Solutions Architect (Digital Marketing Senior Advisor) to join The Cigna Group, in our Marketing department, on our Marketing Operations team, reporting to our Sr Director/Head of Marketing Technology. This role is key to connecting our Adobe Experience Cloud products & Adobe Creative Cloud products together, working toward a “One Adobe” mindset/ecosystem. The end goal is to reach the right audience, with the right message, on the right channel, at the right time – and measure if it’s working or not in real-time – so we can adjust accordingly.
Please note: This role is not a Developer/Engineer, and it’s not an Adobe Experience Manager (AEM) Architect. The candidate needs to have proven enterprise experience with the Adobe Experience Platform (AEP) product family, including Adobe Real-Time Customer Data Platform (RTCDP), Adobe Customer Journey Analytics (CJA), and Adobe Journey Optimizer (AJO).

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Responsibilities
  • Architect, and help implement, end-to-end solutions across our Adobe Experience Cloud products & Adobe Creative Cloud products
  • Be the subject matter expert for the Adobe Experience Platform (AEP) product family, including Adobe Real-Time Customer Data Platform (RTCDP), Adobe Customer Journey Analytics (CJA), and Adobe Journey Optimizer (AJO)
  • Manage AEP source connectors (Salesforce, Amazon S3/Databricks, Demandbase Intent, OneTrust, etc) & destination connectors (LiveRamp, etc)
  • Optimize Adobe Marketo Engage instances for orchestration, activation, and scale
  • Design a streamlined marketing content supply chain using Adobe Experience Manager (AEM), specifically AEM Assets & AEM Sites, and Adobe Target, to drive 1:1 personalization and conversions
  • Oversee native integrations between Adobe products (Marketo Engage <-> AEP, AEM <-> Marketo Engage, etc)
  • Partner with Internal Agency/Creative Services to best leverage Adobe Creative Cloud products, including Adobe Firefly and Adobe Express
  • Be the primary architect for connecting and orchestrating data flows between AEP and our marketing data warehouse, Databricks
  • Partner with other teams & departments including Marketing Analytics, Digital, IT/Data Engineering, and Enterprise Architecture to align technical solutions with business objectives
  • Define and enforce best practices for platform governance, data privacy, and compliance across all Adobe products
  • Provide technical leadership, documentation, and mentorship to ensure successful adoption and scale of Adobe products
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