Media Analyst at BN, an Augeo company

Boston, Massachusetts, United States -

Full Time

Start Date

Immediate

Expiry Date

02 Jun, 26

Salary

75000.0

Posted On

04 Mar, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Paid Social Media Campaigns, Campaign Trafficking, Optimization, Troubleshooting, Reporting, Meta, X, Pinterest, Snapchat, TikTok, LinkedIn, Reddit, YouTube/Google Demand Gen, KPI Management, Quantitative Analysis, Critical Thinking

Industry

Software Development

Description

Description Company Overview: Since 2006, Brand Networks, (an Augeo company since our acquisition in 2023) has been a leader in social media tech innovation and media excellence. BN’s mission has been to provide cutting-edge social advertising solutions that allow brands to maximize their brand voice on social media and drive meaningful results to their bottom line with our suite of tools: BN Influencer, which enables brands to transform their employees and fans into influencers to create authentic social content on the brand’s behalf, all while abiding by brand safety standards. Aimy, our conversational AI platform for marketing any business across all digital channels and streaming TV. Media Services, our in-house media agency that has worked with Fortune 500 clients for over 10 years. BN Innovate, our tech innovation hub partners with social platforms and brands including Amex, Meta, TikTok, X, Snapchat, and Pinterest, and create technologies that sit on top of their ad buying platforms, and solve business objectives with our tech expertise. BN has offices in Rochester, NYC, Boston, Bentonville, Kansas City, Hyderabad, and Sydney in addition to Augeo’s offices across the country. The Position: The role of the Media Analyst is to flawlessly build, analyze and support paid social media campaigns for a variety of clients. The Media Analyst will have a keen understanding of social and digital media and experience leveraging various ad types and objectives to drive results. Primary owner of campaign trafficking, optimization, troubleshooting, and reporting for specified brands or lines of business across across various social media channels including Meta, X, Pinterest, Snapchat, TikTok, LinkedIn, Reddit, YouTube/Google Demand Gen. Provide consistent optimization of campaigns to exceed client expectations and KPIs. Recommending, implementing, and reporting optimization recommendations for performance improvement to advertiser or agency. Communicating and collaborating with internal teams regarding campaign delivery data pertinent to the client and business goals. Monitoring daily campaign pacing and performance to exceed client KPIs and expectations. Ensure proper internal tools are utilized for lifecycle of campaign from flawless launch through timely billing. Brainstorming and implementing new ways to improve advertising and engagement on Facebook, Twitter, Instagram, LinkedIn, Pinterest, Snapchat and TikTok for clients. Managing internal and external communication during all phases of an active campaigns lifecycle. Actualize and claim spend on a monthly basis and work with the finance team on delivering invoices when needed. Requirements Bachelor's degree in Marketing, Advertising, Communications or equivalent field of study 2-4 years of direct digital or social media experience required; experience working in a media planning or buying position at an advertising or media agency preferred Intermediate Excel skills: comfort with pivot tables is a MUST Experience in working with large datasets and performing quantitative analysis Demonstrated critical thinking ability Proven ability to manage multiple projects at a time while paying strict attention to detail Self-starter who is comfortable with an ever-changing environment Energetic, driven to succeed, team player Why Join BN? Impactful Work: Be part of a team that shapes the future of creator marketing for some of the world’s most respected brands. Innovative Environment: Work with cutting-edge technology and creative solutions in an environment that fosters risk-taking and innovation. Career Growth: BN supports your professional growth and provides opportunities to advance within a rapidly evolving industry. Ready to join us on this exciting journey? Apply today and become part of a team that’s transforming brand engagement through paid social media. Pay Rate: $62,000-$75,000 base salary Base salary is determined by several factors including but not limited to education, experience, skills, and geography. These factors are considered when making an offer of employment. If you are interested in this position and salary range, we’d ask that you apply.

Responsibilities

The Media Analyst will flawlessly build, analyze, and support paid social media campaigns, taking primary ownership of campaign trafficking, optimization, troubleshooting, and reporting across various social media channels. This role involves consistently optimizing campaigns to exceed client KPIs, providing recommendations for performance improvement, and managing internal and external communication throughout the campaign lifecycle.