About the job Media Buyer

Job Title – Media Buyer

Location: Dubai, UAE

About the Role

We are seeking a strategic and data-driven Media Buyer to plan, negotiate, execute, and optimize advertising campaigns across digital and traditional media channels. The role is responsible for maximizing campaign performance, managing media budgets, building strong relationships with media partners, and ensuring clients achieve their marketing and business objectives.

Key Responsibilities

Media Planning & Buying

• Develop and execute media buying strategies across digital, print, outdoor, radio, television, and other advertising platforms.
• Research and identify the most effective media channels based on campaign objectives and target audiences.
• Plan media schedules and allocate budgets to maximize campaign reach and return on investment (ROI).
• Negotiate competitive advertising rates, placements, and value-added opportunities with media vendors.

Campaign Management

• Launch, monitor, and optimize media campaigns to achieve performance targets.
• Track campaign delivery and ensure advertisements are published or aired according to approved schedules.
• Monitor key performance indicators (KPIs) and implement optimization strategies where required.
• Coordinate campaign revisions and adjustments based on performance data.