MEDIA MANAGER

Overview of role
EssenceMediacom is the UK’s largest agency with over £2bn of billings across 6 offices (London (2), Manchester, Birmingham, Leeds and Edinburgh). Our client list includes some of the UK’s most well-known and well-loved brands such as Tesco, DFS and Boots as well as some of the world’s most prestigious ones like Coke, Mars and Google.
Essencemediacom runs the Dell account globally, with our HQ in NY and client teams covering all regions, EMEA, APAC, LATAM and NA. It is a top 3 account for MediaCom globally and as such is prestigious and well-regarded internally.
We provide end-to-end services for Dell, from strategy to planning to buying across all media, plus content strategy, partnership execution and a great deal of performance analysis. This is a truly integrated account.
Dell is split into two businesses, Dell EMC (large corporate IT solutions) and Dell CSB (Consumer, Gaming (Inc Alienware) and Small Business laptops and solutions). This role is on the Dell CSB EMEA team. We have three market-specific groups across CSB working across the following countries: Germany, UK and France +Expansion (Netherland, Switzerland, Sweden and Spain)
Dell CSB target consumers, Small businesses and Gamers across the different business units.
Each audience requires insight into customer behaviour, strong strategic development and broad media solutions.
We are the client facing team who also handle the digital display planning for our client. We also coordinate with the Social, Search, Affiliates and local offline Mediacom teams to deliver cross-channel media campaigns.
Reporting into the Associate Director, the Media Manager will be the main point of day-to-day contact for our clients and be responsible for harnessing the skills of the various digital and local activation teams to deliver maximum return on investment. There will be management responsibilities with a team consisting of a Planner/Buyer and Account Executive, as well as responsibility of coordination across activation teams such as the paid social and programmatic buying unit.
Job Title
Media Manager
Reporting To
Associate Director
Department
Business and tech
Group/Level
International
Location
London
Date Issued
November 2024
Salary
Competitive based on experience
Objectives of the Role:
Responsible for leading day to day planning and activation of campaigns. Working with planner buyer to ensure plans are created correctly and on time, coordination of briefs to Publishers, specialist teams and local markets, ensuring campaigns are booked and deadlines are maintained. The right person will have a history of strong client and publisher relationships and a sound knowledge of digital implementation and other media.
Key Areas of Responsibility and Accountability:

1 Strategic and Leadership Skills

• Work with Associate Director to translate strategy and comms plan into media selection, guide the planner in creating a comms plan.
• Ensure quarterly campaigns are planned and deployed
• Take the lead role in calls and meetings with clients and publishers discussing briefing and plan activations

1. Client Account Management

• Be day to day point of contact for the go to market clients across planning, activation and any requests that come in
• Ensure deadlines are met by the whole team, support the planner and exec in delivering the best for the clients
• Ensure the planning team and specialist teams are collaborating to ensure they meet deadlines and produce actionable insight during weekly results calls.
• Work with the digital director to develop long term strategies and build out testing and innovation roadmaps

1. Operating and Technical Requirements

• Ensure the planner and exec are monitoring and optimisating of day-to-day performance of live campaigns.
• Keep check on reporting and ensure t he team are providing the data required in a timely fashion

Work with the global team on implementing best practices across all technical aspects of the campaigns
4. People/Team Management
Oversee the teams’ day to day delivery against their objectives
Manage the development and output of the planner buyer and the progress of the exec
Manage the career development of execs within the team.
Skills and experience required:

Minimum 3-4 years’ experience working with digital brands planning and buying

• Demonstrated track record of managing clients
• Passion for media and hunger to learn more.
• Very numerate and analytical.
• Team player and winning can-do attitude.
• Interest in the technology industry.
• Demonstrate a good competency of using Microsoft Excel, Word, and PowerPoint.
• High attention to detail.
• Efficient and organised working style; able to handle multiple projects at once and effectively manage own time and the priorities of others.

Ability to hold their own and deliver insightful input in conversations with senior stakeholders
Strong leadership and communication skills with excellent written and verbal English language skills/grammar.

Please refer the Job description for details