Media Relations & Sponsorships Manager - Volunteer

at  Brand Guruz

POSITION SUMMARY

As the Volunteer Media Partnerships Coordinator, you’ll be the primary liaison between the festival and various media channels—television, radio, print, and online. By crafting compelling pitches and sponsorship packages, you’ll help elevate the festival’s profile, attract new audiences, and reinforce our mission of cultural inclusivity.

QUALIFICATIONS & SKILLS

• Media or PR Experience: Familiarity with media outlets and an understanding of how to pitch stories effectively.
• Strong Communication: Exceptional writing and interpersonal skills to liaise with reporters, editors, and producers.
• Negotiation & Sales Savvy: Ability to create appealing sponsorship packages and negotiate terms that benefit both parties.
• Organizational Skills: Capable of juggling multiple partnerships, tracking deadlines, and maintaining accurate records.
• Cultural Appreciation: Passionate about diversity, inclusivity, and the power of community events.
• Collaboration: Able to work with marketing, logistics, and other volunteer teams to coordinate media coverage seamlessly.

READY TO APPLY?

We’re looking for enthusiastic volunteers who are eager to contribute their skills to this unique multicultural celebration. If you’re passionate about bringing people together, learning about different cultures, and helping deliver an unforgettable event, apply now and become part of our dynamic volunteer team!
Job Type: Volunteer

Benefits:

• Casual dress
• Discounted or free food
• On-site parking

Education:

• DCS / DEC (required)

Experience:

• Fundraising: 2 years (preferred)

Work Location: Hybrid remote in Toronto, ON
Expected start date: 2025-02-1

• Media Outreach & Relationship Building
• Identify and initiate contact with TV stations, radio networks, newspapers, online platforms, and community-focused publications.
• Maintain ongoing communications to keep media partners engaged and informed about festival updates.
• Sponsorship & Partnership Negotiation
• Develop media sponsorship proposals, outlining benefits such as exclusive coverage, brand visibility, and on-site activations.
• Negotiate contracts, timelines, and deliverables to ensure mutually beneficial partnerships.
• Press Materials & Coordination
• Collaborate with the marketing team to create press releases, media kits, and promotional assets that appeal to media outlets.
• Coordinate press conferences or media previews, arranging interviews and photo-ops where needed.
• On-Site Media Management
• Assist visiting media teams during the festival, guiding them to key attractions, VIP areas, or interview opportunities.
• Ensure that all media sponsors’ branding or agreed-upon placements are properly executed.
• Reporting & Post-Event Follow-Up
• Track and document media coverage, compiling mentions, articles, or broadcast segments.
• Gather feedback from media partners, express thanks, and explore relationships for future events.