WHO WE ARE:

At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.
Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.

WHO WE ARE LOOKING FOR:

VML is seeking a Media Supervisor who will be responsible for leading integrated planning, buying and providing day to day management across multiple media channels, including but not limited to TV, OOH, OTT/CTV, OLV, Sponsored Content, Interactive Digital, Radio, Streaming Audio, Display and Native. This role will be responsible developing channel agnostic media strategies that align to client communication goals, as well as collaborating with media planners and media partner agencies to translate those strategies into channel and tactical opportunities.
The Media Supervisor will also be responsible for developing ingoing points of view to inform media strategies, such as audience insights (psychographic, lifestyle, media consumption), category landscape assessments, new/emerging media opportunities, seasonality considerations and building best in class media connectivity/eco-systems to connect phases of the journey.

• Shape | Responsible for learning the client’s business inside and out and staying abreast of industry and category information. Proactively expand and share knowledge across the organization through industry research, events and vendor/publisher meetings. Identify opportunities to improve infrastructure and processes. Is a strong voice within the media team, leading discussions and points of view about client business internally and externally.
• Develop | Creatively author media strategies that articulate how people will experience, share and interact with a message/content based on the client’s campaign and business objectives. Guide, review and pressure test integrated tactical media plan development. Define campaign and media measurement plans in partnership with Media Analytics and Strategy teams. Develop and lead reporting structure, templates, cadence, optimizations and recommendations. Help develop and approve media planning timelines.
• Analyze | Analyze and disseminate data to provide sound, strategic consumer insights-driven media recommendations. Responsible for media performance aligning with campaign measurement plans. Collaborate with Media Analytics to ensure transparency on campaign performance and surface holistic campaign insights. Ensure all technologies are in place for needed media KPI measurement. Present insights and recommendations directly to clients, in collaboration with Media Analytics.
• Communicate | Demonstrate strong presentation skills. Serve as a key client contact to receive the client requests, investigate proposed and alternative solutions to maximize client objectives and identify and/or resolve any execution issues. Lead cross-team, cross-discipline and cross-agency ideation and ensure application to strategies/tactical plans.
• Collaborate | Foster collaboration, share technological insights and current marketplace knowledge to bring our ideas to life. Become a trusted, valued partner to media leads, cross-discipline team members and agency partners. Build strong relationships with creative teams to collaborate and build on ideas.
• Execute | Accountable for start to finish planning process and overall campaign health. Centrally manage negotiations/rate tracking, planning costs, performance benchmarking and budget management of assigned accounts. Develop Q/A process and checklists in partnership with Media Director and ensure processes are adhered to. Oversees reporting process, ensuring accuracy and collaborates with Analytics on reporting standards. Works with planners and analytics teams to establish requirements for campaign setup. Ensure all required technologies are set up (campaign management, tagging, brand safety, etc.).
• Manage | Manage team of media managers assigned to your account(s) and participate in hiring and evaluation process. Train junior staff in the media discipline, as well as the specifics of the client’s business and industry. Guide team members on strategic bodies of work. Remove barriers for team that are getting in the way of day-to-day work. Vet tactical recommendations made by team members and agency partners. Ensure timelines are met. Provide oversight on budget allocations/spend, media KPIs, estimates and projections. Ensure effective monitoring and optimization of media. Provide regular, constructive feedback to junior team members to help them grow. Ensure governance of billing and reconciliation process.