Merchant Marketing Manager at Zip Co Limited

Sydney, New South Wales, Australia -

Full Time

Start Date

Immediate

Expiry Date

12 Jul, 26

Salary

0.0

Posted On

13 Apr, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Integrated marketing, CRM, B2B marketing, B2C marketing, Campaign management, Strategic planning, Stakeholder management, Data-led decision making, Commercial acumen, Go-to-market strategy, Performance marketing, People leadership, Risk management, Digital marketing, Revenue growth

Industry

Financial Services

Description

Drive high impact, multi channel campaigns with Australia’s leading retail partners and directly influence revenue growth across Zip’s most strategic merchant relationships. Strong background in integrated marketing across CRM, owned and paid channels, with proven commercial results in B2B and B2C environments. Hybrid working from either Sydney or Melbourne office. Write your story with a career at Zip The Growth team at Zip is focused on accelerating customer engagement, merchant performance and sustainable revenue growth. We work at the intersection of brand, commercial and performance marketing to deliver measurable outcomes that move the business forward. As our Merchant Marketing Manager, you will play a pivotal role in strengthening strategic marketing partnerships with our key merchants. This newly created position blends B2B and B2C marketing, giving you the opportunity to shape proactive engagement strategies, deliver integrated campaigns and directly drive Total Transaction Value uplift and revenue growth. What you’ll own You will develop and lead the Key Merchant Engagement Strategy, aligning structured marketing plans and campaign calendars to priority retail and seasonal moments. You will plan and deliver integrated multi channel campaigns across CRM, app, onsite, social, paid media, sponsorships and other amplification channels, with approximately two campaigns per month alongside key peak trading moments. You will drive commercial outcomes including new customer acquisition, merchant retention, upsell initiatives and deeper engagement from Zip’s existing customer base. You will lead go to market strategy and execution for new merchant partnerships, ensuring strong launch impact and early performance momentum. You will optimise channel mix across paid and owned channels to maximise TTV uplift, balancing budget constraints with smart use of owned assets. You will partner closely with Creative, CRM, Growth and Commercial teams to ensure seamless execution and consistent messaging. You will act as a trusted marketing advisor to senior internal stakeholders and key merchant contacts. You will mentor and support a Marketing Assistant to scale campaign delivery and elevate team capability. What you’ll bring to the team Extensive experience in integrated marketing within a well established consumer brand or high growth environment. Proven ability to deliver multi channel campaigns that drive measurable revenue or transaction uplift. Strong expertise in CRM led marketing and owned channel optimisation, with a balanced understanding of paid and organic strategies. Experience operating across both B2B and B2C marketing, with the confidence to influence senior stakeholders and external partners. Commercial acumen and a data led approach to decision making. Experience mentoring or managing junior team members, or readiness to step into your first people leadership role. A mindset that embraces AI and new tools to adapt, learn and grow. An aptitude for identifying and managing risks. Whether you are a People Manager or an Individual Contributor, we are all leaders at Zip, therefore effective risk management is important to how we run our business and part of all our roles. Our values in your DNA: Customer First, Own It, Stronger Together and Change the Game What you’ll get in return As we write this next exciting chapter in our story, we will continue to move at pace and embrace change. For you, this might mean opportunities to learn new skills with hands-on experience, broader responsibilities, or the buzz of seeing your work impact customers faster. Zip is a place where you’ll get out exactly what you put in. When you join the team, we'll do our best to make sure you can be yourself and surround yourself with smart, friendly colleagues and leaders who have your back, so that you can make the big things happen. Zipsters tell us these are just some of the best things about working here. You’ll also receive: 25 days paid leave annually, including birthday leave and quarterly wellbeing days 16 weeks paid parental leave for primary carers, and 4 weeks for supporting carers Family support policies including miscarriage bereavement leave and domestic violence leave Mental health and wellness initiatives, including $299 annual wellbeing allowance, free access for you and family members to our EAP service Sonder, discounted private health insurance , and great rates on fitness sessions through ClassPass 2 days paid volunteering leave per year Access to the Flare Benefits Hub and Novated Leasing for savings across lifestyle, essentials and wellbeing Fee-free Zip products, and discounts with Zip merchant partners (AU) Team social events, epic offices, free breakfast daily, and weekly free lunches (Sydney and Melbourne) Be a part of a team that reflects the diversity of our customers We pride ourselves on being a workplace that provides equal opportunities to people of all ages, cultural backgrounds, sexual orientations, gender identities, abilities, veteran status, and everything else that makes you unique. Equally, we’re committed to ensuring our recruitment processes are accessible and inclusive. Please let us know If there are any adjustments that need to be made to ensure you have a fair and equitable experience. And finally…get to know us Zip Co Limited (ASX: ZIP) is a digital financial services company, offering innovative, people-centred products that bring customers and merchants together. Operating in two core markets - Australia and New Zealand (ANZ) and the US, Zip offers point-of-sale credit and digital payment services, connecting millions of customers with its global network of tens of thousands of merchants. We’re proud to be a values-led business and our values - Customer First, Own it, Stronger Together and Change the Game - guide us in everything we do. #LI-Hybrid

Responsibilities

Develop and lead key merchant engagement strategies to drive revenue growth and transaction value. Plan and execute integrated multi-channel campaigns across CRM, paid media, and owned channels while mentoring junior team members.