POSITION SUMMARY:

The Meta Ads Specialist is a strategic, data-driven and creatively minded professional who is responsible for planning, launching, optimizing and reporting on advertising campaigns across Facebook and Instagram. Beyond just technical execution, we seek someone who brings strategic thinking and collaborative energy, helping not only manage the ads but create impact across the full audience journey.
A successful candidate for this position will have a deep understanding of the Meta Ads platform and will follow the latest industry trends and techniques. This is a part-time contractor position to start, with the potential to expand into a larger role as we grow.

• Strategize, plan, launch, manage, and optimize Meta ad campaigns (Facebook & Instagram)
• Manage and closely track advertising budgets
• Analyze campaign performance and generate actionable insights
• Design and run A/B tests across messaging, creatives, and audiences
• Collaborate on ad concepts and scripts
• Create reports to communicate learnings clearly
• Stay on top of Meta platform changes, policies, and performance trends