MOHU Marketing Senior Expert at MOL Group
Budapest, Central Hungary, Hungary -
Full Time


Start Date

Immediate

Expiry Date

15 Oct, 26

Salary

0.0

Posted On

17 Jul, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Integrated Marketing, Brand Management, Digital Marketing, Content Strategy, Marketing Analytics, Copywriting, Campaign Execution, Market Analysis, Customer Insights, Stakeholder Management, Multi-channel Campaigns, Public Relations, Strategic Planning, MS Office, CRM, CMS

Industry

Oil and Gas

Description
MOHU Marketing Senior Expert Develop and execute integrated marketing and communication initiatives that increase public awareness, engagement and participation in MOHU services, supporting the company's business objectives and sustainability strategy. MAIN RESPONSIBILITIES Develop and implement integrated marketing strategies to increase awareness, engagement and customer participation across MOHU services. Plan and execute multi-channel marketing campaigns supporting recycling, waste separation and circular economy initiatives. Drive consumer education campaigns to promote responsible waste management and sustainable behaviours. Develop marketing concepts and campaigns supporting the different waste streams (e.g. packaging, bio waste, textile, e-waste, DRS) and their proper collection and recycling. Increase public awareness and participation in selective waste collection and return systems through targeted communication initiatives. Manage end-to-end campaign delivery from concept development through execution and performance evaluation. Lead the development of marketing communication materials, including campaign assets, presentations, newsletters and corporate publications. Create compelling content for digital channels, including website, social media, email marketing and other relevant communication platforms. Collaborate closely with business functions to translate strategic priorities into effective marketing and communication initiatives. Conduct market and competitor analysis, and analyse customer insights to identify trends, opportunities and continuously optimize marketing activities. Measure and evaluate campaign effectiveness, ROI and marketing performance, providing insights and recommendations to maximize business impact. Ensure compliance with MOL Group brand guidelines and communication standards. EDUCATION, SKILLS & EXPERIENCE REQUIREMENTS University degree in Marketing, Communications, Business Administration, Economics, or a related field. Professional marketing or digital marketing certification is an advantage. 5+ years of experience in marketing communications, brand management, or integrated marketing, with a proven track record of delivering multi-channel campaigns. Strong knowledge of brand management, campaign execution, digital marketing, content strategy, and marketing analytics. Excellent communication, presentation, and copywriting skills, combined with a strategic and results-oriented mindset. Experience working with agencies and cross-functional stakeholders. Experience in FMCG, retail, utilities, sustainability, or consumer services is an advantage. Native Hungarian and advanced English language skills. Strong MS Office skills (especially PowerPoint and Excel); familiarity with analytics, CMS, social media, CRM, and AI productivity tools is a plus. Customer-focused approach, interest in sustainability, and a valid Category B driving licence. WHAT WE CAN OFFER Competitive salary complemented with an attractive compensation package Cafeteria with several elements to choose from (e.g. SZÉP card, AYCM card, MOL LIMO usage, etc.) Notebook and iPhone with limitless internet access Life and health insurance, medical care package Be part of a competent, diverse and highly motivated team Professional trainings and career opportunities within MOL Group Free health program and participating in company organized events At MOL Group, we know that our strength lies in diversity. During the selection process, we provide equal opportunities to all applicants with the appropriate qualifications and work experience, regardless of age, gender, disability, or reduced work capacity, sexual orientation, or ethnicity. At MOL Group, everyone matters. If you have any specific needs related to your reduced work capacity at any stage of the recruitment process, please inform our recruitment team! We are happy to assist.
Responsibilities
Develop and execute integrated marketing and communication strategies to increase public awareness and participation in MOHU's waste management and circular economy services. Manage end-to-end campaigns, create digital content, and analyze performance to optimize business impact and sustainability goals.
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