OVERVIEW

We are seeking a creative Multifamily Marketing Specialist to join our team. This role will focus on developing and executing marketing strategies, interacting with local businesses, managing social media channels, and driving brand awareness for our apartment communities. The ideal candidate is passionate about community outreach and social media engagement.

SKILLS

• Strong networking ability to interact with local businesses and communities.
• Proficiency in social media management tools and analytics platforms.
• Strong understanding of e-commerce dynamics and how social media can drive sales.
• Excellent photography skills with an eye for detail in visual storytelling.
• Knowledge of digital marketing principles and best practices.
• Ability to manage relationships effectively with diverse audiences.
• Creative thinking with the ability to generate innovative ideas for content.
• Strong written communication skills for crafting engaging posts and responses.

QUALIFICATIONS

• 2+ years of experience in marketing, social media, or digital content creation, preferably in the multifamily or real estate industry.
• Comfortable with a high level of in-person marketing and community engagement.
• Bilingual (Spanish/English) required
• Proficiency in social media platforms,
• Strong writing and communication skills with an ability to create compelling content.
• Experience with graphic design tools like Canva
• Self-starter with excellent organizational and project management skills.
  Job Type: Full-time
  Pay: $15.00 - $20.00 per hour depending on experience and qualifications

Benefits:

• Employee discount

Schedule:

• Monday to Friday (9am - 6pm)

Job Type: Full-time
Pay: $15.00 - $20.00 per hour
Expected hours: 40 per week

Benefits:

• Employee discount

Work Location: In perso

• Plan and execute in-person marketing efforts, such as distributing promotional materials at local stores, coffee shops, and businesses to drive awareness and foot traffic.
• Build relationships with local businesses to create cross-promotional opportunities and community partnerships.
• Develop and implement social media strategies for multiple multifamily properties across platforms such as Facebook, Instagram, and TikTok.
• Create engaging content, including graphics, videos, and blog posts, to showcase properties and increase resident engagement.
• Manage social media accounts, monitor performance metrics, and adjust strategies to optimize engagement and lead generation.
• Collaborate with property managers and leasing teams to develop marketing campaigns that drive occupancy and retention.
• Oversee online reputation management by responding to reviews and engaging with followers.
• Analyze marketing performance data to track effectiveness and identify opportunities for improvement.
• Work with external vendors, photographers, and designers to maintain a strong brand identity.
• Attend local networking events, farmers’ markets, and community gatherings to increase brand visibility.