Nomenclature Strategist at Ford Global Career Site

, , United States -

Full Time

Start Date

Immediate

Expiry Date

13 Feb, 26

Salary

0.0

Posted On

15 Nov, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Nomenclature, Brand Strategy, Stakeholder Management, Communication, Storytelling, Collaboration, Organizational Skills, Strategic Thinking, Legal Risk Assessment, Creative Facilitation, Audience Insight, Naming Principles, Portfolio Strategy, Cultural Engagement, Flexibility, Process Discipline

Industry

Motor Vehicle Manufacturing

Description

Lead individual naming projects from brief through final name selection Develop comprehensive naming briefs rooted in business strategy, brand positioning, and audience insight Facilitate internal and external naming workshops and creative sessions Evaluate name candidates based on strategic fit, naming criteria, linguistic nuance, and early legal risk indicators Manage feedback loops and stakeholder reviews across cross-functional teams Ensure alignment with established naming principles, architecture, and the broader brand strategy Partner closely with Ford Legal throughout the trademark screening and clearance process Maintain process discipline and naming documentation to ensure repeatability and transparency Collaborate with brand, marketing, and product teams to integrate naming work into go-to-market and portfolio strategy Established and active employee resource groups Bachelor's degree or commensurate work experience required. Minimum 8 years of relevant experience with a bachelor's degree 6+ years of experience in nomenclature 5+ Experience working across cross-functional teams and managing multiple stakeholders Strong communication and storytelling skills, especially in presentation format Familiarity with brand architecture, portfolio strategy, and naming systems Master's degree or commensurate work experience required. Minimum 5 years of relevant work experience with a master's degree. A mix of in-house and agency brand strategy experience Highly collaborative and organized, with a bias for action Able to balance strategic thinking with hands-on execution Open-minded, curious, and culturally engaged Strong point of view but flexible in approach; thrives in complex environments For more information on salary and benefits, click here: New Hire Benefits Visa sponsorship is not available for this position. Verification of employment eligibility will be required at the time of hire.

Responsibilities

Lead individual naming projects from brief through final name selection and develop comprehensive naming briefs rooted in business strategy, brand positioning, and audience insight. Collaborate with brand, marketing, and product teams to integrate naming work into go-to-market and portfolio strategy.