OM Bank - Digital Intelligence Lead (Mobile App) at Old Mutual Limited

Cape Town, Western Cape, South Africa -

Full Time

Start Date

Immediate

Expiry Date

26 Apr, 26

Salary

0.0

Posted On

26 Jan, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital Analytics, Data Intelligence, Mobile Applications, Customer Experience, A/B Testing, Behavioral Data, Data Privacy, Stakeholder Engagement, Technical Telemetry, Data Literacy, Operational Insight, Experimentation, Growth Analytics, Performance Measurement, Communication Skills, Problem Solving

Industry

Financial Services

Description

Let's Write Africa's Story Together! Old Mutual is a firm believer in the African opportunity and our diverse talent reflects this. Job Description The Digital Intelligence Lead is accountable for establishing and owning a single, trusted view of mobile app behaviour, performance, and customer interaction, turning data into actionable insight that improves customer experience, platform reliability, and business outcomes. This role owns app analytics, behavioural intelligence, experimentation, and experience measurement, ensuring that decisions across product, engineering, marketing, and operations are data-led, evidence-based, and outcome-driven. The role acts as the custodian of mobile digital insight, bridging customer behaviour, app performance, operational signals, and commercial outcomes into a unified intelligence capability. KEY RESULT AREAS Mobile Digital Intelligence Strategy Define and own the Mobile Digital Intelligence Strategy, positioning data as a core enabler of app experience, growth, and trust. Establish clear measurement frameworks linking customer behaviour, experience, performance, and business outcomes. Ensure analytics capabilities scale with customer growth, feature expansion, and regulatory demands. App Analytics & Behavioural Insight Own in-app analytics covering funnels, feature adoption, task completion, drop-off, engagement, and retention. Define and govern event taxonomies, tracking standards, and data quality controls. Translate behavioural data into insights that drive prioritisation, design decisions, and roadmap outcomes. Experience & Performance Intelligence Partner with Mobile Engineering, SRE, and Platform teams to correlate experience signals with technical telemetry (crashes, latency, ANR, API failures). Identify experience degradation early and support proactive remediation. Ensure customer-perceived performance is measured, not just technical uptime. Experimentation & Optimisation Establish and govern A/B testing and experimentation frameworks within the mobile app. Enable safe, compliant experimentation to validate experience, conversion, and engagement hypotheses. Ensure learnings are documented, shared, and embedded into delivery practices. Business & Growth Intelligence Support product, marketing, and growth teams with insight on acquisition, activation, and lifecycle performance. Measure the impact of campaigns, features, and experience changes on customer behaviour and value. Provide intelligence to balance growth, cost, risk, and operational efficiency. Operational & Incident Insight Provide data to support incident analysis, customer impact assessment, and post-incident reviews. Enable clear visibility into which customers, journeys, and features are affected during disruptions. Support improved customer communication through insight-led messaging. Governance, Privacy & Trust Ensure all digital intelligence practices comply with data privacy, security, and regulatory requirements. Govern access to app data and insights, ensuring ethical and responsible use. Embed trust and transparency into how customer data is collected and used. Stakeholder Enablement Act as a trusted advisor to Product, Mobile, Platform, Operations, Risk, and Exco. Present insights in a clear, executive-ready manner, linking data to decisions. Enable teams to become more data-literate and outcome-focused. Key Deliverables Mobile Digital Intelligence Strategy and operating model App analytics framework and event taxonomy Experience and performance intelligence dashboards Experimentation standards and insights repository Executive insight packs linking app behaviour to outcomes ROLE REQUIREMENTS Experience 5+ years’ experience in digital analytics, data, product intelligence, or growth analytics, preferably in financial services or large consumer platforms. Proven experience owning analytics for high-scale mobile applications. Experience operating in regulated, security-conscious environments. Skills & Competencies Deep understanding of mobile analytics, experimentation, and behavioural data. Strong ability to link technical signals to customer experience and business outcomes. Experience working across product, engineering, data, and operations. Strong storytelling and executive communication skills. Pragmatic, outcomes-driven approach to analytics and insight. Personal Attributes Curious, analytical, and insight-driven Customer-centric with strong commercial awareness Calm and credible in complex, high-pressure environments Influential, collaborative, and trusted Success Measures Improved decision-making driven by trusted app insights Reduced experience blind spots and faster issue detection Measurable uplift in app engagement, conversion, and satisfaction Strong adoption of experimentation and data-led delivery Increased confidence in digital reporting at Exco and Board level Skills Action Planning, Application Development, Business Process Design, Computer Literacy, Data Management, Data Modeling, Evaluating Information, Identifying Customer Needs, Information Technology (IT) Support, Market Analysis, Oral Communications, Product Development, Technical Support, Technical Troubleshooting, Test Case Management, User Requirements Documentation, Web Development Competencies Business Insight Collaborates Courage Cultivates Innovation Decision Quality Drives Results Ensures Accountability Manages Complexity Education Closing Date 31 January 2026 , 23:59 The appointment will be made from the designated group in line with the Employment Equity Plan of Old Mutual South Africa and the specific business unit in question. The Old Mutual Story! Old Mutual is a premium African financial services organisation that offers a broad spectrum of financial solutions to retail and corporate customers across key market segments in 14 countries. The lines of business include Life and Savings, Property and Casualty, Asset Management and Banking and Lending. We are rooted in our purpose of Championing Mutually Positive Futures Every Day and believe that a great customer experience is anchored in a great employee experience.

Responsibilities

The Digital Intelligence Lead is responsible for establishing a unified view of mobile app behavior and performance, turning data into actionable insights to enhance customer experience and business outcomes. This role involves owning app analytics, behavioral intelligence, and experimentation to ensure data-driven decision-making across various teams.