Omnichannel Marketing Principal - HS&P, EMEA at Boston Scientific Corporation Malaysia

, , Germany -

Full Time

Start Date

Immediate

Expiry Date

06 Mar, 26

Salary

0.0

Posted On

06 Dec, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Integrated Marketing Communications, Content Strategy, Digital Marketing, Content Management, SEO, Communication, Storytelling, Execution Excellence, Cross-Functional Collaboration, Data Analysis, Performance Tracking, Customer Insights, Budget Management, MedTech, Product Management, English Fluency

Industry

Medical Equipment Manufacturing

Description

Collaborate with Downstream Product Managers and GPO Lead to drive content development and execution of omnichannel campaigns Collaborate side by side with EMEA Digital Marketing COE to coordinate execution of digital campaigns Coordinate maintenance of existing HS&P portfolio of content and create new content where there are gaps and opportunities. Apply operating models, processes, tools and technologies along with the content lifecycle. Collaborate with Corporate Marketing Team to ensure alignment and best practice sharing at EMEA level Performance Tracking & Communication Collaborate on budget management. 5+ years of experience in Integrated Marketing Communications (B2B or B2C), including deploying content strategy and plans into high quality marketing content. Professional experience in MedTech is preferred; exposure to downstream or commercial product management is a strong advantage. Bachelor's degree in Communications, Marketing, Business or other relevant fields. Fluent English is required; additional European languages are a plus. Content management & SEO - Knowledge about SEO and content production for various digital, social media and other channels is an advantage. Communication & Storytelling - Able to translate data and value propositions into compelling narratives for internal and external audiences. Execution Excellence - Proven ability to drive initiatives from strategy to implementation in complex, matrixed environments. Influence & Cross-Functional Collaboration - Skilled in working with stakeholders across divisions, countries, and functions. Courage & Ownership - Comfortable challenging assumptions, taking decisions, and driving accountability. Data & Insights - Strong analytical capabilities, including forecasting, performance tracking, and customer insights synthesis.

Responsibilities

The role involves collaborating with various teams to drive content development and execution of omnichannel marketing campaigns. It also includes maintaining the existing content portfolio and creating new content to fill gaps and opportunities.