Operations Manager - Email and Web MasterCompany Overview
HealthDay is the leading syndicated health news service and a leading provider of health and medical content. We are committed to delivering accurate, timely, and engaging health information to millions of readers worldwide. Learn more about our mission at healthday.com/about-us.
Position Summary
We are seeking an experienced Operations Manager to oversee the technical aspects of our email marketing campaigns and website management. This role combines strategic thinking with hands-on technical execution to drive our digital presence and engagement across multiple platforms.

Key Responsibilities

• Manage and execute technical aspects of email campaigns across various email service platforms
• Optimize email deliverability, performance metrics, and subscriber engagement
• Implement automation workflows and segmentation strategies
• Analyze campaign performance and provide actionable insights for improvement
• Ensure compliance with email marketing regulations and best practices

Website and Digital Asset Management

• Oversee website maintenance, updates, and technical optimization
• Create and launch new microsites to support business initiatives
• Manage website content management systems and ensure optimal user experience
• Implement SEO best practices and monitor site performance metrics
• Manage User Subscription implementation, optimization and maintenance

Advertising and Sponsorship Management

• Develop and implement digital advertising strategies on company websites
• Create and manage sponsorship opportunities and branded content placements
• Track and report on advertising performance and ROI

Technical Operations

• Troubleshoot technical issues across digital platforms
• Collaborate with external vendors and technical partners as needed
• Maintain documentation of processes, procedures, and technical specifications
• Stay current with industry trends and emerging technologies

Required Qualifications

• Bachelor’s degree from an accredited institution
• Minimum 4 years of hands-on experience in email marketing and webmaster responsibilities
• Proven track record of managing email campaigns at scale
• Strong technical skills in website management and CMS platforms
• Experience with email service providers (ESP) and marketing automation tools
• Proficiency in HTML, CSS, Java Script, Python and basic web development principles
• Strong analytical skills with 4 in digital marketing metrics and reporting
• Excellent project management and organizational abilities
• Strong communication skills and ability to work cross-functionally

Preferred Qualifications

• Experience in the healthcare, media, or publishing industry
• Knowledge of advertising operations and digital sponsorship management
• Familiarity with SEO/SEM best practices
• Experience with A/B testing and conversion optimization
• Understanding of data privacy regulations (GDPR, CAN-SPAM, etc.)
• Certification in email marketing or digital marketing platforms

What We Offer

• Competitive salary range: $80,000 - $100,000 annually
• Comprehensive benefits package
• Hybrid work environment offering flexibility and work-life balance
• Opportunity to make a meaningful impact in health communication
• Professional development and growth opportunities
• Collaborative work environment with direct access to leadership

Reporting Structure
This position reports directly to the Chief Executive Officer.

Employment Details

• Position Type: Full-time
• Location: Hybrid (combination of remote and office work)
• Start Date: Immediate availability preferred

How to Apply
Please submit your resume, cover letter, and portfolio of relevant work demonstrating your email marketing and web management experience. Include specific examples of campaigns you’ve managed and websites you’ve optimized.
HealthDay is an equal opportunity employer committed to diversity and inclusion in the workplace.
Job Types: Full-time, Part-time
Pay: $70,000.00 - $120,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Vision insurance

Experience:

• HTML/CSS: 5 years (Required)
• JavaScript: 3 years (Required)
• Python: 1 year (Required)
• GA4: 3 years (Required)

Ability to Commute:

• Westport, CT 06880 (Required)

Ability to Relocate:

• Westport, CT 06880: Relocate before starting work (Required)

Work Location: In perso

• Manage and execute technical aspects of email campaigns across various email service platforms
• Optimize email deliverability, performance metrics, and subscriber engagement
• Implement automation workflows and segmentation strategies
• Analyze campaign performance and provide actionable insights for improvement
• Ensure compliance with email marketing regulations and best practice