Dogs, cats, budgies and everything in between - pets deserve the world. They make us want to be better humans. That’s why we’ve made it our mission to build the most engaged and passionate community of pets and pet parents across the world. And we’re looking for talented team mates who can help us do it.
Founded in Sydney, our team of 500+ pet obsessives span Australia, New Zealand and the Philippines. We’ve scaled to become one of Australia’s top five eComm companies and the no.1 online pet store. But we’re just getting started. Like a whippet who’s spotted their mate across the dog park, our growth is only going to accelerate, as we continue to disrupt the way that pet parents shop.
Excitingly, the pet industry is booming (as in $15 billion kind of booming) and online pet retail is set to grow exponentially in the next five years. So this is a unique career opportunity to be part of our epic growth story.

WHAT YOU’LL BE DOING

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• Own and evolve Pet Circle’s social media strategy across Instagram, TikTok, Facebook, Pinterest, LinkedIn, and YouTube

• Lead the influencer and creator program, including macro collaborations, always-on gifting, and community engagement
• Launch a new product gifting program
• Manage Pet Circle events and brand activations, from trade shows and PR stunts to pet community experiences
• Identify and work with key brand and charity partners to build integrated campaigns with strong social and earned outcomes
• Manage content planning and production — from filming and editing to working with our internal creative team to deliver made-for-platform content
• Maintain a forward-looking social content calendar, scheduling and publishing content aligned to campaign goals
• Lead monthly performance reporting across social, influencer, and PR, surfacing actionable insights to guide future work
• Work with our PR agency and VP Brand & Communications to brief in earned media opportunities, drive positive press, and manage reactive comms
• Own budgets and performance targets across organic social, influencer, events, and communications

ROLE LOCATION

We believe that building connections and collaborating as Pet Circlers is super important. So this role is based in Sydney with a hybrid arrangement of 3 days per week in our pet friendly offices (your pet might love coming to the office even more than you). This is subject to change in line with business requirements.