We’re on a journey to further elevate our in-house marketing capabilities and build up the LEGO Brand’s own ecosystem, with a sharp focus on e-commerce and audience-first brand-building experiences.
Bring your search marketing expertise to help craft the future of LEGO.com by driving campaigns and testing new opportunities for our global Performance Marketing team!

CORE RESPONSIBILITIES

• Uncover optimisation opportunities at every stage in the search marketing funnel.
• With the channel lead work to identify and develop new performance driving opportunities for search across global markets
• Ensuring that practices are followed and opportunities are being highlighted within the In-house team
• Work with brand marketing channel leads and the digital insights team to monitor performance across any activity that has been launched
• Build out campaigns, monitor once launched and report on results to internal partners
• Work with the channel specialists to launch YouTube, search and display campaigns
• Manage day to day running of the PPC campaigns in Google & Bing, using Bid management tools to deliver results and report on these findings to partners
• Support the teams Specialists and Managers to deliver the target set by the business while launching new products and campaigns