Paid Search Marketing Manager (PPC) at PlanetArt

Pleasanton, California, United States -

Full Time

Start Date

Immediate

Expiry Date

02 Jul, 26

Salary

85000.0

Posted On

03 Apr, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Paid Search Marketing, Google Ads, Microsoft Ads, Campaign Optimization, Data Analysis, Marketing Strategy, Customer Acquisition, Sales Funnel Optimization, Budget Management, Reporting, Communication, Teamwork

Industry

technology;Information and Internet

Description

Company and Vision PlanetArt’s vision is to be the leading seller of personalized and make-on-demand products worldwide. We provide consumers with unmatched tools and content and an unparalleled end-to-end customer experience that result in high-quality, meaningful finished products and memorable celebrations of life events. The company’s brands include the popular FreePrints and FreePrints Photobooks apps and the industry leading SimplytoImpress card and stationery site, as well as Personal Creations, CafePress and ISeeMe! Visit www.planetart.com to learn more about our brands. We have more than 500 team members across multiple offices, primarily in Calabasas CA, San Diego CA, Woodridge IL, Minneapolis, MN and Pleasanton, CA. We also have team members in two company-owned offices in China, as well as in Europe. Job Overview PlanetArt is looking for a Paid Search Marketing Manager to support the company’s Marketing Department. PLEASE NOTE: Candidates must be local to or willing to relocate to the Pleasanton area as we operate on a hybrid work model (3 days onsite, 2 remote) What You’ll Do Key Responsibilities Optimize and grow campaigns on Google Ads and Microsoft Ads - growing revenue and maximizing Return on Ad Spend. Initiate and execute tests. Collect and analyze data, identify trends and insights in order to achieve maximum ROI. Manage campaign expenses and stay on budget. Optimize landing pages and the sales funnel. Work closely with our dedicated Google Account Manager and try out all the new Google Betas – staying at the cutting edge of Search Engine Marketing. Track, analyze and report on results. What You Should Have Skills, Qualifications, and Requirements 2+ years of experience managing paid search marketing campaigns. Strong Google Ads and Microsoft Ads skills. Excellent understanding of marketing & customer acquisition. Strong analytical skills. Excellent communication & teamwork skills. Bachelor’s Degree. What You Can Expect Working Conditions Work is performed in an office environment with low to moderate noise levels. Position requires regular, continuous use of a computer. Position requires regular sitting and standing. Position requires regular interaction with team members through the following methods: in-person, phone, Zoom, Slack, or email. May require occasional travel. This is a hybrid position; employees are expected to be in the office three days per week (Monday, Tuesday, and Thursday) with the option of working remotely two days (Wednesday and Friday). The compensation range for this position is $65,000 - $85,000 annual salary. PlanetArt offers a comprehensive benefits package, including: Health, Dental, Vision and Pet Insurance Life Insurance Pet Insurance Mental Health Benefits 401(k) with matching Excellent Work/Life Balance – Paid Time Off, Sick Days, Paid Holidays, and Floating Holidays Employee Product Discounts

Responsibilities

The Paid Search Marketing Manager will optimize and grow campaigns on Google Ads and Microsoft Ads to maximize revenue and ROI. They will also manage campaign budgets, analyze performance data, and optimize landing pages and sales funnels.