JOB OVERVIEW

We are seeking a creative and results-driven Social Media Specialist to join our dynamic team. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance our brand presence, engage our audience, and drive traffic to our digital platforms. This role requires a strong understanding of social media marketing, content creation, and analytics to optimize our online presence across various channels.

REQUIREMENTS

• Proven experience in social media management or digital marketing.
• Strong understanding of SEO principles and keyword research techniques.
• Proficiency in Adobe Photoshop, Illustrator, and other graphic design tools.
• Familiarity with social media management applications such as Hootsuite and Buffer.
• Experience with Facebook Advertising and e-commerce platforms is a plus.
• Excellent written communication skills with a keen eye for proofreading content.
• Knowledge of public relations strategies and branding concepts.
• Ability to analyze data from Google Analytics and other web analytics tools effectively.
• Experience in photography or video editing is preferred but not mandatory.
• Strong relationship management skills with the ability to engage diverse audiences. Join us as we continue to grow our online presence and connect with our community through innovative digital marketing strategies!
• Some background experience in residential and commercial real estate investments, a plus.
  Job Type: Part-time
  Pay: $20.00 - $25.00 per hour
  Work Location: Hybrid remote in Southampton, NY 1196

• Develop and execute social media strategies to increase brand awareness and engagement.
• Create compelling content tailored for various platforms including Facebook, Instagram, Twitter, and LinkedIn.
• Monitor social media channels for trends, insights, and audience feedback through social listening.
• Utilize tools such as Hootsuite and Buffer for scheduling posts and managing multiple accounts efficiently.
• Analyze performance metrics using Google Analytics and web analytics tools to refine strategies.
• Collaborate with the marketing team to align social media efforts with overall marketing campaigns.
• Conduct keyword research to enhance SEO efforts in content creation.
• Design graphics using Adobe Creative Suite (Photoshop, Illustrator) for social media posts.
• Manage relationships with influencers and partners to expand reach.
• Engage with followers by responding to comments and messages in a timely manner.
• Stay updated on industry trends, best practices in digital marketing, and emerging technologies.