Part-Time - Content Marketing Professional at Public Service Credit Union

Romulus, Michigan, United States -

Full Time

Start Date

Immediate

Expiry Date

30 Dec, 25

Salary

0.0

Posted On

01 Oct, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Social Media Management, Content Creation, Community Engagement, Analytics, Graphic Design, Project Management, Communication, Interpersonal Skills, Digital Trends, Brand Strategy, Regulatory Compliance, Marketing Principles, Event Representation, Team Collaboration, Creative Thinking, Analytical Skills

Industry

Banking

Description

Description PSCU is seeking a creative and strategic social media professional to lead the development and execution of our credit union’s social media strategy. This role is responsible for crafting compelling content, driving community engagement, and elevating our brand presence across social platforms. As a key brand ambassador, you’ll ensure all interactions reflect our values and support broader business goals. The ideal candidate is both imaginative and analytical, with a passion for storytelling and a deep understanding of digital trends. This position also requires adherence to all regulatory requirements, including but not limited to the Bank Secrecy Act. Essential Duties and Responsibilities Develop and manage the credit union’s social media strategy across platforms (Facebook, Instagram, LinkedIn, TikTok, etc.). Create and publish engaging content that reflects our brand and connects with current and prospective members. Monitor social channels, respond to comments and inquiries, and foster a positive online community. Collaborate with internal teams to support marketing campaigns, events, and initiatives. Track performance using analytics tools and report on engagement, growth, and ROI. Stay current with social media trends and integrate relevant topics into content planning. Represent the credit union in video content and at promotional events. Support marketing efforts tied to industry associations (e.g., MCUL, America’s Credit Unions). Ensure all social media activity aligns with brand standards and regulatory requirements. Perform other duties as assigned. Requirements Education and Experience 1+ years of experience in marketing, social media management in financial services or related industry. Associate's degree in Marketing, Communications, or a related field Other Requirements Flexibility to work outside of normal business hours, including evenings and weekends, to support events, campaigns, time-sensitive projects, and other business needs. Occasional travel may be required to attend events, conferences, and community outreach programs. Reliable transportation to travel to various locations for events, meetings, and community outreach programs. Proficiency in Office 365 tools (SharePoint, Teams, Word, Excel, Outlook, PowerPoint). Working knowledge of Google Analytics and Facebook Meta tools. Knowledge of marketing principles and strategies. Proficient in graphic design programs (i.e., Canva, Adobe Creative Cloud) and social media channels (i.e., Facebook, TikTok, Instagram). Strong strategic thinking and analytical skills; able to turn insights into actionable strategies. Effective project management skills with the ability to work independently. Excellent communication and interpersonal skills for collaboration across teams and with external partners. Embraces and embodies the PSCU organizational culture and acts as a brand ambassador. Demonstrates personal financial responsibility, integrity, and high work ethics. Satisfactory attendance/punctuality record. Ability to work effectively both independently and as part of a team. Understands regulations and laws related to marketing and advertising in the financial industry. This role is hybrid, with expectations to work in office or events as needed. What we offer Competitive wages Career Growth / Robust Training Program Work Life Balance Top quality health insurance (Full Time) Paid Time Off (accrued and available for use immediately) Paid holidays Banking hours / Closed on Sunday’s Tuition Reimbursement Employer Provided Retirement Benefits 401(K) Plan Dental & Vision Insurance (Full Time) Short & Long-Term Disability (Full Time) Life Insurance (Full Time) Why join us? At PSCU, we are dedicated to our mission of educating, equipping, and empowering both our team and the communities we serve. By joining us, you'll be part of a culture that listens to your ideas, supports your growth, elevates and celebrates your achievements, cares for your well-being, and serves with purpose. Together, we create a meaningful impact, and we invite you to be a part of our journey! To apply, please complete the online application and attach an up-to-date resume.

Responsibilities

The role involves developing and managing the credit union's social media strategy, creating engaging content, and fostering community engagement. Additionally, the professional will track performance metrics and ensure compliance with brand standards and regulatory requirements.