ABOUT US

Petit Nordique Boutique is a Canadian baby, children’s, and women’s boutique with locations in Bowmanville and Toronto, plus a growing e-commerce business and in-house brand. We are known for our curated collections, storytelling, and strong customer community.

THE ROLE

The Marketing Coordinator is a creative, hands-on role responsible for ensuring our boutique shows up consistently across digital channels. You’ll not only execute — filming, editing, and posting — but also forecast trends and brainstorm campaigns that resonate with our customers.
This role has both structure and freedom: you’ll be supported with direction and collaboration, but also trusted to take ownership and move projects forward on your own. Comfort being on camera is essential, as you’ll often appear in content alongside products and styled looks.

KEY RESPONSIBILITIES

Content Creation

• Film and edit engaging short-form content
• Appear on camera to showcase products and behind-the-scenes moments
• Research and forecast trends; bring forward creative campaign ideas
• Plan and maintain a consistent posting schedule across Instagram and TikTok
• Support community engagement through comments, DMs, and UGC

Email Marketing

• Design and send weekly email campaigns (new arrivals, promotions, events)
• Write creative, customer-friendly copy

Design Support

• Create graphics for promotions, events, and announcements to be used across socials, emails and in-store
• Ensure a cohesive look and feel across all marketing touchpoints