JOB OVERVIEW

We are seeking a talented and creative Content Writer to join our dynamic team. The ideal candidate will have a passion for storytelling and a strong understanding of digital marketing strategies. You will be responsible for creating engaging content that resonates with our audience across various platforms, including blogs, social media, and e-commerce sites. Your role will involve collaborating with different departments to ensure our brand voice is consistent and impactful.

REQUIREMENTS

• Proven experience in content creation, preferably in a digital marketing environment.
• Strong understanding of SEO principles and keyword research techniques.
• Familiarity with social media management tools such as Hootsuite, Buffer, or similar applications.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for graphic design tasks.
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Ability to manage relationships effectively across teams and departments.
• Knowledge of branding principles and e-commerce strategies is a plus.
• Experience in photography or video editing is desirable but not mandatory.
• Strong analytical skills with the ability to interpret web analytics data. If you are a creative thinker who thrives in a fast-paced environment and is eager to contribute to impactful marketing initiatives, we encourage you to apply for this exciting opportunity as a Content Writer.

ABOUT US

Olight is a global brand specializing in high-quality flashlights and lighting tools. Our Las Vegas Experience Store at Fashion Show Mall is the first in the U.S., offering customers a unique, hands-on way to experience our products. We’re looking for a creative, local TikTok Content Creator to help bring our brand to life through engaging and trend-driven short videos.

• Develop high-quality written content that aligns with our marketing goals and brand identity.
• Conduct keyword research to optimize content for search engines (SEO) and improve visibility.
• Utilize social listening tools to gauge audience sentiment and adapt content strategies accordingly.
• Collaborate with graphic designers to create visually appealing content using Adobe Creative Suite, including Photoshop and Illustrator.
• Manage social media accounts using applications like Hootsuite and Buffer, ensuring timely posting and engagement.
• Analyze web analytics through Google Analytics to measure content performance and make data-driven improvements.
• Engage in public relations efforts by crafting press releases and promotional materials.
• Create compelling e-commerce product descriptions that drive sales.
• Proofread all content for clarity, grammar, and adherence to brand guidelines.
• Stay updated on digital marketing trends, including Facebook Advertising and video editing techniques.