Partner Communications Manager at Apple

Shanghai, Shanghai, China -

Full Time

Start Date

Immediate

Expiry Date

02 Jul, 26

Salary

0.0

Posted On

03 Apr, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Account Management, Marketing Strategy, Campaign Execution, Digital Marketing, Offline Marketing, O2O Journey, Stakeholder Management, Strategic Planning, Communication Skills, Cross-functional Collaboration, Consumer Insights, E-commerce, CRM, Performance Marketing, Brand Management, Creative Excellence

Industry

Computers and Electronics Manufacturing

Description

Marketing Communications (Marcom) is the creatively-led global team that oversees Apple’s consumer-facing marketing. We ensure the flawless development and execution of world-class communications across all media and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences. The Greater China Partner Communications team is the vital bridge between Apple Marketing Communications and key indirect channel partners. Together, we shape how Apple products or services show up within our partners' physical and digital environments, connecting with customers through experiences that meet Apple’s uncompromising standards for brand and creative excellence. DESCRIPTION The Greater China Partner Communications Manager is responsible for empowering indirect channel partners to seamlessly integrate Apple-led campaigns, develop innovative, best-in-class communication plans featuring Apple products and services, champion flawless campaign execution and formulate precise, impactful marketing strategies focusing on one or two specific products. This role involves extensive collaboration with cross-functional teams—both locally and internationally, internally and externally. MINIMUM QUALIFICATIONS Bilingual in Chinese and English, with excellent written and verbal communication skills. 10+ years of experience in account management and/or strategy at a creatively-driven agency or in-house marketing communications team. Deep understanding of digital and offline platforms in China, providing guidance on the consumer O2O journey to drive platform and content innovations. Bachelor’s degree. PREFERRED QUALIFICATIONS Extensive experience leveraging both digital platforms (social, CRM, e-commerce platforms, content, performance marketing, digital in-store) and physical platforms to deliver the most compelling product experiences throughout the customer journey. Passion and eagerness to drive thoughtful strategy, build innovative communication plans and develop great creative and integrated campaigns. An eye for great work, seeing potential and nourishing it, with a tremendous ability to influence both internal and external stakeholders to drive that work forward. The analytical ability to delve deep into a partner’s business, marketing strategy and consumer insights, to understand challenges and find opportunities. The confidence and emotional intelligence to build rapport, establish credibility and influence across multiple stakeholders in a highly matrix-ed organization.

Responsibilities

The manager will empower indirect channel partners to integrate Apple-led campaigns and develop innovative communication plans. They are responsible for driving flawless campaign execution and formulating impactful marketing strategies for specific products.