Partner Marketing Manager - MSP at Aura

, , United States -

Full Time

Start Date

Immediate

Expiry Date

04 May, 26

Salary

115000.0

Posted On

03 Feb, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Field Marketing, Channel Marketing, Partner Marketing, Managed Services, Campaign Effectiveness, Account-Based Marketing, Sales Enablement, Co-Marketing Programs, Digital Marketing, Partner Recruitment, Onboarding, Performance Tracking, Cross-Functional Collaboration, Messaging, Positioning, Demand Generation

Industry

Software Development

Description

Aura is on a mission to create a safer internet. In a world where our lives are increasingly online, Aura's category-defining suite of intelligent digital safety products help millions of customers protect themselves against digital threats, and that number is growing rapidly. This is an exciting phase at Aura, and our team of over 400 people worldwide is guided by a leadership slate that's successfully grown startups into multi-billion dollar organizations. Come build with us! We’re looking for a hands-on Partner Marketing Manager to help us build and scale our MSP partner ecosystem. This role blends field marketing (recruiting and enabling new partners) with channel marketing (activating partners and helping them drive revenue). You’ll work closely with sales, partnerships, and product to: Recruit new MSP partners Onboard and enable partners quickly Create simple, repeatable programs that help partners sell more effectively to MSPs and end customers Key Responsibilities: Partner Recruitment & Field Marketing Plan and execute marketing programs to attract and recruit new MSP partners Support partner recruitment through: Industry events and conferences Webinars, roadshows, and virtual events Account-based marketing & targeted campaigns aligned with sales outreach Customize messaging and campaigns for MSP audiences and verticals Partner closely with sales to support partner pipeline growth Partner Enablement Develop and maintain partner-ready assets, including: Messaging and positioning guides Pitch decks and one-pagers Email and campaign templates Ensure partners understand who to sell to, how to sell, and why they win Channel Marketing & Enablement Build and manage co-marketing programs that help partners sell more: Co-branded campaigns Turnkey demand-gen kits Partner sales enablement materials Drive partner engagement and activation post-onboarding Work with partners to launch campaigns and track adoption Identify top-performing partners and help scale what’s working Go-To-Market Collaboration Collaborate with: Sales on partner recruitment and deal support Product and marketing on messaging and launches Digital marketing on awareness, lead generation, and nurture campaigns Serve as the voice of the partner in marketing decisions Provide feedback loops to improve partner programs and assets Measurement & Optimization Track and report on partner marketing performance, including: Partner recruitment pipeline Active vs. inactive partners Partner-sourced or partner-influenced revenue Use insights to improve enablement and campaigns over time Qualifications: Required: 4–8 years of experience in field marketing, channel marketing, or partner marketing Background in managed services or managed security services Proven ability to create and execute programs from scratch Experience tracking partner marketing performance (MQLs, pipeline influence, campaign effectiveness) Ability to work on multiple projects in a fast-paced, dynamic environment and adapt quickly to changing business needs. Team player who collaborates effectively with cross-functional teams Self-starter who’s comfortable operating in fast-moving environments Nice to Have: Experience building or scaling an MSP or reseller program Experience selling to the MSP ecosystem Familiarity with MDF or co-marketing programs Experience working in Google Workspace What Success Looks Like: Increase the number of signed and onboarded MSP partners Partners are confidently running campaigns and closing deals Sales teams see marketing as a strong partner recruitment and enablement engine Repeatable, scalable partner marketing programs are in place Aura is committed to offering a generous package to support our employees in all aspects of their life in and out of work. Our packages offer competitive pay, generous health and wellness benefits, retirement savings plans, parental leave and much more! Pay range for this position is $105,000 - 115,000 but may vary depending on job-related knowledge, skills, experience and location. #LI-remote Aura is proud to be an equal employment workplace. All qualified applicants will be considered for employment without regard to, and will not be discriminated against based on race, color, ancestry, national origin, religion, age, sex, gender, marital status, sexual orientation, gender identity, disability status, veteran status, or any protected category. Beyond equal employment opportunity, Aura is committed to being an inclusive community where all feel welcome. Aura is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please let your Talent Acquisition Partner know. Important privacy information for United States based job applicants can be found here.

Responsibilities

The Partner Marketing Manager will recruit and enable new MSP partners while creating repeatable programs to help partners sell effectively. The role involves collaborating with sales, partnerships, and product teams to drive partner engagement and revenue.