Partner Marketing Professional - Asia at National Basketball Association (NBA)

Hong Kong, Hong Kong Island, Hong Kong S.A.R. -

Full Time

Start Date

Immediate

Expiry Date

27 Jun, 26

Salary

0.0

Posted On

29 Mar, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Account Management, Partner Marketing, Stakeholder Management, Content Distribution, Campaign Execution, Contractual Activities, Audience Development, Negotiation, Sales Support, Market Research, Digital Media Landscape, Communication, Microsoft Office, Marketing Analytics, Ad Trafficking, First-Party Data

Industry

Spectator Sports

Description

WORK OPTION: The NBA currently provides eligible employees the option of working remotely one day per week. _________________ Major Responsibilities This role will be part of the Global Content & Media Distribution sales team, acting as an Account Manager / Partner Marketing Professional for existing and incoming partners across the APAC Region. To be successful in this role, the candidate will need to be able to efficiently manage partners and various internal business units (Sales, Production/Programming & Marketing teams in particular) to execute projects. Onboard and manage NBA partners to deliver a localized and/or optimized NBA broadcast product to each market that meets the partner’s and business needs. Work closely alongside partners to educate them on best practices for growing the NBA. Support broadcast, digital media, payment providers and other NBA media partners to execute local campaigns for partner-owned platforms. Identify opportunity areas for audience development and partner growth using content, marketing strategies and all types of partnerships to make the NBA more accessible and relatable to new fans. This role will be part of working deal teams across different business lines to create, negotiate and execute partnerships. Provide partners with opportunities to acquire additional rights from the NBA’s leagues to enhance their existing packages. Assist in the sales process and rights tenders in markets for which you act as the Account Manager. Assist in the preparation of sales materials and market / partner research. Required Skills/Knowledge You must be a passionate consumer of entertainment and/or sports, strive to be an expert on all-things NBA. In addition, you possess a combination of the following: Have experience in dealing with client accounts within the entertainment, sports or media industry. The candidate must understand how commercial partnerships operate and be able to effectively communicate and execute contractual activities. Ability to lead and execute marketing campaigns from start to finish Stakeholder management within a global matrixed organization either at HQ or in a Regional Office Understanding of subscription models, current digital media landscape and consumer trends. Exceptional written and verbal communication. High proficiency utilizing all Microsoft Office products. Experience in marketing analytics platforms (Adobe, Branch, Kochava), ad trafficking and use of first-party data. Additional experience across search, social, app and affiliate a bonus. Fluency in English (Japanese language proficiency preferred). Experience Needed 5+ years of experience in a similar account management or marketing role strongly preferred. Experience in entertainment, sports or media industries. Experience in a digital subscriber services business model (such as OTT, gaming, wireless, e-commerce or mobile services) is desired. Educational Background Required Bachelor’s Degree in marketing, business/commerce, sports management and/or relevant field of study (MBA preferred). Salary Range: N/A Job Posting Title: Project The NBA does not accept unsolicited resumes from search firms or any other third parties. Any unsolicited resume sent to the NBA will be considered NBA property, and the NBA will not pay a fee should it hire the subject of any unsolicited resume. The NBA considers applicants for all positions on the basis of merit, qualifications, and business needs, and without regard to race, color, national origin, religion, sex, age, disability, sexual orientation, gender identity, alienage or citizenship status, ancestry, marital status, genetic predisposition or carrier status, veteran status, familial status, status as a victim of domestic violence, or any other status or characteristic protected by applicable federal, state, or local law. The NBA is committed to providing a safe and healthy workplace. To safeguard our employees and their families, our visitors, and the broader community from COVID-19, and in consideration of recommendations from health authorities and the NBA’s own advisors, any individual working onsite in our New York and New Jersey offices must be fully vaccinated against COVID-19. The NBA will discuss accommodations for individuals who cannot be vaccinated due to a medical reason or sincerely held religious belief, practice, or observance. About the NBA The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball. Built around five professional sports leagues: the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 215 countries and territories in more than 50 languages, and merchandise for sale in more than 200 countries and territories on all seven continents. NBA rosters at the start of the 2021-22 season featured a record 121 international players from 40 countries. NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with 2.1 billion likes and followers globally across all league, team, and player platforms. Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes. At the NBA, we're passionate about growing and celebrating the game of basketball. Through the intensity of the game and the amazing athletic skill of our players, we deliver excitement to hundreds of millions of fans around the world. As a global sports and media business, the NBA is so much more. While Basketball Operations runs the league's on-court activities, other departments manage relationships with television and digital media partners, develop marketing partnerships with some of the world's most recognizable companies, oversee the licensing of NBA merchandise, and handle a wide range of responsibilities that drive the NBA's success. Off the court, we're also deeply committed to social responsibility. NBA Cares leads the league's involvement in addressing important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.

Responsibilities

This role involves acting as an Account Manager and Partner Marketing Professional for APAC partners, managing relationships and executing projects to deliver localized NBA broadcast products. The professional will also work to identify growth opportunities using content and marketing strategies across various business lines.