HELLO, WE’RE LAKA

You might not have heard of us yet - that’s OK, you’ve found us now - come and find out more about our journey…
Founded in 2017, Laka set out to transform insurance by connecting passionate cyclists to form a collective and protect their bikes for when things go wrong - a better model for insurance was born. For once, people come first in insurance by fairly sharing the cost amongst each other. We exist to rewrite the rules of insurance so it’s something people stand with, not against.
Our model: Laka makes sure everything runs smoothly for The Collective - from exceptionally fast claims, splitting the cost fairly, guaranteeing a maximum price and all the other heavy lifting of a regulated insurance business. For that service, the collective pays Laka a fee relative to the claims in a month.
Take a closer look at exactly what this means and how it works here.
What have we been up to since then…?
In a nutshell, we’ve been very busy! Here are a few of the massive achievements we’ve had:
Just raised 10.4 million at Series B!
Grown the team to over 60 Lakanauts, based across the UK, NL and France, enabling a choice-based, remote-first way of working
Launched Laka in a total of 9 countries, essentially helping more people in more places!
Captured the UK and NL enthusiast cyclist market and expanded into commercial business partnering
Been awarded ‘Best Cycle Insurance Provider’ (for the past 7 years)!
Opened 3 shiny new offices in London, Bristol & Amsterdam to provide spaces for people to collaborate as they like
We’ve also achieved a 5* rating on Google Reviews go check us out!
Help us continue to change an outdated industry…
We’re growing real fast on our path to make the Laka collective model the industry standard, and we’re expanding across segments, products, and territories. We’re looking for innovative, bold and brave minds to help us build the world’s best insurance company.

SKILLS AND EXPERIENCE:

• You speak native/ fluent English and French/ German/ Dutch
• Proven track record in marketing, particularly in partnership-driven environments.
• A strong grasp of CRM tools and expertise in designing engaging email workflows.
• Solid experience in product marketing, from messaging to execution.
• Ability to manage multiple workstreams while keeping an eye on the big picture.

THE ROLE

You will speak both fluent English and fluent French/German/Dutch.
A dynamic role driving growth across partners, events, and campaigns.
Are you ready to make an impact in a role that’s as varied as it is rewarding? This is your chance to take the reins and contribute to a team that thrives on creativity, collaboration, and results. From shaping partner marketing strategies to executing compelling product campaigns, you’ll play a pivotal role in growing our brand, deepening partnerships, and delivering memorable event experiences.
This isn’t just about ticking boxes in B2B2C or B2B marketing; we’re looking for someone who excels in both and knows how to blend them into impactful campaigns.
What you’ll be getting up to: