About the job

Role Overview:

This role will be responsible for developing and expanding agent network, establishing partnerships with educational institutions, and driving revenue growth through strategic B2B engagements.

The ideal candidate will have a strong background in international education sales, expertise in agent network development, and a proven ability to scale B2B sales teams to achieve ambitious enrolment targets.

Key Responsibilities:

1. B2B Sales Strategy & Market Expansion

• Develop and execute a comprehensive B2B sales strategy to expand brand presence in key international markets.
• Identify and build strategic partnerships with student recruitment agencies, universities, and corporate stakeholders.
• Monitor competitor activity, market trends, and student recruitment insights to refine sales approaches.
• Represent brand at industry events, global education fairs, and trade shows to enhance brand visibility and generate business opportunities.

2. Agent Network Development & Management

• Identify, onboard, and manage a robust network of international student recruitment agents across multiple regions.
• Provide ongoing training and support to ensure agents effectively promote programs.
• Establish incentive structures, performance metrics, and engagement plans to optimize agent productivity.
• Conduct regular performance reviews, market analysis, and business development meetings with recruitment partners.

3. Sales Operations & Team Leadership

• Lead, train, and scale a high-performing B2B sales team to drive student enrollments.
• Set sales targets, performance KPIs, and structured growth plans for both internal teams and external agents.
• Optimize CRM systems, sales tracking tools, and lead conversion processes to maximize efficiency.
• Develop a Sales Playbook outlining best practices, onboarding strategies, and structured sales processes.

4. Revenue Growth & Performance Optimization

• Drive student enrollment growth through B2B partnerships, ensuring consistent achievement of intake targets.
• Oversee contract negotiations, partnership agreements, and pricing models to secure long-term business.
• Implement data-driven decision-making by tracking sales performance, analyzing conversion rates, and refining strategies accordingly.

5. Collaboration with Internal Stakeholders

• Work closely with academic teams, marketing, finance, and admissions to align sales strategies with overall business goals.
• Provide market intelligence, competitor insights, and recruitment feedback to inform program development and marketing strategies.
• Support program management teams to enhance the student experience and improve retention rates.

Key Qualifications & Experience:

• Experience in B2B international education sales, student recruitment, or agent network management.
• Proven track record of scaling and managing agent networks for higher education institutions.
• Strong understanding of global student mobility trends, visa processes, and international admissions procedures.
• Experience in large-scale sales negotiations with education institutions, corporate partners, and recruitment agencies.
• Ability to develop and execute structured sales strategies in a fast-paced, results-driven environment.
• Proficiency in CRM tools, data analytics, and pipeline management.
• Strong leadership, negotiation, and stakeholder management skills.
• Willingness to travel internationally to meet with agents, partners, and stakeholders.

Key Performance Indicators (KPIs):

• Growth in agent network and successful onboarding of new recruitment partners.
• Increase in student enrollments through B2B partnerships.
• Retention rates and satisfaction levels of existing agents and partners.
• Revenue growth and achievement of intake targets.
• Conversion rates from leads to enrolled students.
• Performance of the B2B sales team in meeting set objectives.