SKILLS, KNOWLEDGE AND EXPERIENCE:

• 3-6 years of experience in performance marketing, growth marketing, or paid media in a fast paced, commercially focused multi-site business.
• Proven track record of running ROI focused paid campaigns across Google, Meta, LinkedIn and emerging ad platforms.
• Hands-on experience with conversion tracking, attribution models and media buying strategies.
• Experience in D2C, e-commerce.
• Bachelor’s degree or equivalent in marketing, Business, or a related field.
• Strong analytical skills with experience using Google Analytics, Looker, Power BI, or similar tools.
• Strong understanding of customer journeys, remarketing funnels and audience segmentation.
• Knowledge of experience of digital marketing channels, including but not limited to social media, content creation, and influencer campaigns.
• Project management skills - ability to juggle several different projects at once and prioritise.
• Excellent communication skills, both written and verbal, with the ability to present data and insights effectively to various stakeholders.
• Creative flair and commercial acumen.
• Keeps calm under pressure.
• Active growth mindset with focus on ‘continuous and rapid learning’.

JOB PURPOSE:

We are looking for a Performance Marketing Manager to drive customer acquisition and revenue growth across digital channels in the US and UK markets. This role is responsible for planning, executing, and optimising paid media campaigns to maximise ROI while ensuring brand consistency.