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Performance Marketing Specialist at RESILIV
Mumbai, maharashtra, India -
Full Time

Start Date

Immediate

Expiry Date

29 Aug, 26

Salary

0.0

Posted On

31 May, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Google Ads, LinkedIn Ads, Meta Ads, Conversion Rate Optimization, A/B Testing, Lead Generation, Google Analytics, HubSpot, Data Analysis, Audience Segmentation, Funnel Optimization, Performance Tracking

Industry

IT Services and IT Consulting

Description
About the Role We are seeking a Performance Marketing Specialist to execute and optimize paid digital campaigns that drive measurable business growth and qualified leads. This role focuses on data-driven marketing performance and conversion optimization. Key Responsibilities Execute paid campaigns (Google Ads, LinkedIn Ads, Meta Ads) Manage campaign setup, tracking, and optimization Improve CPL, CAC, and conversion rates Conduct A/B testing and funnel optimization Manage retargeting and audience segmentation Track and report campaign performance Support lead generation strategies Work with content and growth teams KPIs Cost per lead (CPL) efficiency Customer acquisition cost (CAC) reduction Conversion rate optimization ROI on paid campaigns Number of qualified leads generated monthly Click-through rate (CTR) improvement Landing page conversion rates Campaign ROAS improvement Requirements 3–6 years performance marketing experience Strong experience with Google Ads and LinkedIn Ads Experience in lead generation campaigns Strong analytical skills Experience with Google Analytics, HubSpot, or similar tools Application Method Applicants should submit: CV Examples of campaigns managed Performance results (CPL, ROI, conversions) Tools and platforms experience Why Join Resiliv Opportunity to manage real performance-driven global campaigns Exposure to international markets and B2B growth systems High-impact role with measurable results Work closely with senior leadership Opportunity to scale marketing systems from early stage
Responsibilities
Execute and optimize paid digital campaigns across Google, LinkedIn, and Meta to drive business growth and qualified leads. Focus on improving CPL, CAC, and overall conversion rates through data-driven optimization and A/B testing.