Performance Marketing Specialist at vCommission
Gurgaon, haryana, India -
Full Time


Start Date

Immediate

Expiry Date

23 Dec, 25

Salary

0.0

Posted On

24 Sep, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Media Buying, E-Commerce, Digital Platforms, Google Ads, Meta, Programmatic Channels, Budget Allocation, Campaign Optimization, Performance Analysis, Cross-Functional Collaboration, Audience Segmentation, Data Reporting, Analytics, Creative Testing, Ad Performance, CPC, ROAS

Industry

Advertising Services

Description
Campaign Strategy & Planning - Develop comprehensive media strategies tailored to e-commerce objectives. - Allocate and forecast media budgets to maximize returns. - Optimize media mix across channels (e.g., search, social, display) to ensure efficiency and impact. Campaign Execution & Management - Lead ad campaign launches, ensuring smooth execution across platforms. - Oversee ad account management, ensuring compliance and best practices. - Conduct creative testing and iteration to improve ad performance continuously. Optimization & Performance Analysis - Optimize campaigns in real-time to meet performance benchmarks (CPC, ROAS, CPA). - Leverage audience segmentation and strategies to drive conversions. Data Reporting & Insights - Prepare detailed performance reports and analytics for internal and external stakeholders. - Use data-driven insights to inform and refine media strategies. Requirements Proven experience in media buying, specifically within the e-commerce sector. Strong understanding of various digital platforms, including Google Ads, Meta, and programmatic channels. Expertise in budget allocation, campaign optimization, and performance analysis. Ability to work with cross-functional teams and adapt to a fast-paced environment. Business Model: Drop shipping (Ecommerce) Industry: Ecommerce Benefits Flexible working hours Variable/Incentive Component in addition to Fixed Package 5 - Days working culture Health Insurance Benefits Tenure Recognition and Awards Leave Benefits as per Milestones Performance Linked Growth Opportunities Out of Term Appraisal
Responsibilities
The Performance Marketing Specialist will develop comprehensive media strategies tailored to e-commerce objectives and lead ad campaign launches across various platforms. They will optimize campaigns in real-time and prepare detailed performance reports for stakeholders.
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