Performance Media Buying at ArabyBrand

Cairo, Cairo, Egypt -

Full Time

Start Date

Immediate

Expiry Date

19 Jan, 26

Salary

0.0

Posted On

21 Oct, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Performance Marketing, Google Ads, Facebook Ads, Instagram, LinkedIn, Twitter, Digital Analytics, A/B Testing, Conversion Rate Optimization, Analytical Skills, Communication Skills, Presentation Skills, Growth Mindset, Market Research, Campaign Optimization, Budget Management

Industry

Marketing Services

Description

Are you a results-driven marketer passionate about performance and growth? ArabyBrand is seeking a Performance Media Buyer to join our dynamic team. In this role, you will develop, implement, and optimize multi-channel performance marketing campaigns that drive traffic, engagement, and conversions for our diverse portfolio of clients. The Big Picture ArabyBrand is a leading digital marketing agency in the MENA region, specializing in performance marketing tailored to each client's unique needs. Our goal is to become a top agency in the EMEA region while maintaining an exceptional workplace. Responsibilities - Develop and execute comprehensive performance marketing strategies across multiple channels, including Google Ads, Facebook Ads, Instagram, LinkedIn, Twitter, and other digital platforms. - Continuously monitor, analyze, and optimize campaigns to ensure maximum ROI and achieve KPIs such as CPA, CPC, ROAS, and LTV. - Conduct thorough market research to identify target audiences and evaluate competitor performance. - Utilize digital analytics and data to perform A/B testing, optimize landing pages, and refine audience targeting strategies. - Collaborate closely with cross-functional teams, including Creative, Content, and Analytics, to ensure cohesive and impactful marketing strategies. - Stay up-to-date with the latest trends and best practices in digital marketing and growth hacking. - Develop detailed performance reports and provide actionable insights to clients and internal stakeholders. - Manage budgets effectively, ensuring optimal allocation of resources to maximize campaign performance. - Bachelor’s degree in Marketing, Business, or a related field. - Experience in a digital marketing agency is preferred. - 2+ years of proven experience in managing and optimizing successful multi-channel digital marketing campaigns. - Expertise in digital marketing tools and platforms such as Google Analytics, Google Ads, Facebook Business Manager, and LinkedIn Campaign Manager. - Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions. - Experience with A/B testing and conversion rate optimization. - Excellent communication and presentation skills, capable of articulating complex strategies to clients and stakeholders. - A growth mindset with a passion for learning and staying ahead of industry trends. - Ability to thrive in a fast-paced, agile environment and adapt to changing priorities. Why Join ArabyBrand? - Exciting bonus opportunities and incentives! - Comprehensive health insurance coverage. - Growth Opportunities: Be part of a team that values personal and professional development, with continuous learning and career advancement opportunities. - Innovative Environment: Work in a dynamic, agile setting where creativity and innovation are encouraged. - Impactful Work: Play a crucial role in driving the growth and success of our clients' businesses. - Collaborative Culture: Join a passionate team dedicated to excellence and teamwork. - Flexible Work Arrangements: Enjoy flexible working options, including remote work, to support a healthy work-life balance.

Responsibilities

Develop and execute multi-channel performance marketing strategies while continuously monitoring and optimizing campaigns for maximum ROI. Collaborate with cross-functional teams to ensure cohesive marketing strategies and provide detailed performance reports to clients.