Planning Strategist at Continuum Media Network Inc

New York, New York, United States -

Full Time

Start Date

Immediate

Expiry Date

21 May, 26

Salary

60000.0

Posted On

20 Feb, 26

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

TV Media Plans, Proprietary Tools, Data Analysis, Research, RFP Accommodation, Strategic Direction, Media Partners Communication, Campaign Parameters, Pricing Scenarios, Plan Revisions, Campaign Analysis, Optimization, Sales Workflow, Operations Workflow, Media Landscape Knowledge, Advertising Principles

Industry

Advertising Services

Description

Description Location – NY or Denver Salary - $60k+ Who we are Continuum is a Managed Service TV advertising platform - making the buying and execution of linear TV advertising easier, faster, and more effective. Our proprietary platform is the industry’s only true linear TV exchange and it connects directly into cable, broadcast, and streaming inventory, allowing us to plan, activate, and optimize campaigns end-to-end within a single system for agencies and advertisers. We replace the manual, RFP-based buying process with an exchange model that predicts the availability and price of linear inventory – powered by automation, data, and expert media stewardship. The result: more effective reach, faster execution, and a unified view of campaign performance. We’re a team of around 80 people — independent, competitive, profitable, and proud of it. Headquartered in Denver, Colorado, with offices in New York and Cardiff, Wales, we’ve built a culture anchored in respect, trust, curiosity and grit. We invest in our people through generous benefits, meaningful profit sharing, and an environment that values both performance and perspective. About the role The Planning Strategist is responsible for the creation and management of TV media plans. This position is highly visible within the organization and critical to the success of Continuum’s sales initiatives. We’re looking for an individual who thrives within a team environment, but self-sufficient enough to perform with minimal oversight. The Planning Strategist will work closely with Sales and other internal teams to provide strategic recommendations based on available media resources while managing daily account requests and implementing plan revisions. We create and execute media plans for various advertisers across multiple industry verticals, so a strong knowledge of the media landscape and understanding of basic advertising principles is preferred. What you'll do Build strategic TV media plans utilizing proprietary tools, data, and research Collaborate with the Sales team on accommodating RFPs and providing strategic direction Communicate with media partners regarding campaign parameters and platform capabilities Provide planning insight, pricing scenarios, and plan revisions as needed Collaborate with internal teams on campaign analysis and optimization Become an expert in the entire sales and operations workflow to effectively communicate with both internal and external partners Contribute to strategy and product development to help improve the team’s effectiveness with managing plan requests Requirements What we’re looking for Bachelor’s degree with an emphasis on advertising, communications, or related field preferred 1-3 years media experience at either a cable/broadcast network, media agency, or similar platform Thorough understanding of all key media terminology and media math Detail-oriented, organized, and a dedicated team player Ability to multitask and prioritize in a fast-paced environment Excellent interpersonal communication and writing skills Proficiency in all Microsoft office properties with an emphasis on Excel Positive attitude with flexibility to work in a rapidly changing environment What we offer We provide employees with an environment in which they can develop their skills and grow as individuals within our team. We do this by providing training opportunities, conference attendance, and subscriptions to online courses. Our aim is that you will think of a role at Continuum Media as more than a salary and more than just a job. To demonstrate this to employees, what we offer: 100% employer-paid premiums for medical, vision, dental and disability Participation in employee profit-sharing bonuses (subject to company performance) Life Insurance, EAP, HSA with employer contribution, Pet Insurance option Unlimited PTO Vacation Incentive Program Hybrid work schedule 401K company match

Responsibilities

The Planning Strategist is tasked with creating and managing TV media plans, working closely with the Sales team to provide strategic recommendations based on available media resources. This role involves accommodating RFPs, communicating campaign parameters to media partners, and implementing necessary plan revisions daily.