ABOUT K3 CAPITAL GROUP

K3 Capital Group is a multi-disciplinary and complementary group of professional services businesses advising UK SMEs, with some operations overseas. We are committed to delivering exceptional results for our clients through expert advice and a collaborative approach.
As our marketing team continues to grow, we are seeking a capable and motivated PPC Executive to help enhance our paid advertising strategy and support our ambitious growth plans.

DESIRED SKILLS AND QUALIFICATIONS:

• At least two years’ experience in writing SEO-optimised content in a B2B environment, using SEO tools and generating keyword lists
• A strong understanding of SEO and content marketing principles
• Exceptional writing, editing, and proofreading skills with a strong attention to detail

Proactive, self-motivated individual with a strong drive to take initiative

• Familiarity with web publications and proficiency in content management systems such as WordPress would be desirable
• Experience using popular SEO tools such as Semrush, Ahrefs, and Moz for keyword research, competitor analysis, and content optimisation
• Excellent time-management, communication and organisational skills

Ability to work both independently and as part of a team

• Confidence in communicating with internal/external stakeholders, including, but not limited to, directors, clients, partners, etc
• Working within the professional services industry would be advantageous, but is not essential

RESPONSIBILITIES:

• Write high-quality and compelling SEO-optimised content for a variety of marketing channels, including, but not limited to, websites and news articles
• Identify and assess opportunities to optimise existing content to maximise rank and traffic.
• Collaborate with the central and digital marketing teams to produce effective content strategies
• Interpret copywriting briefs to understand project requirements
• Ability to conduct high-quality research and write about a variety of topics
• Create, edit and proofread content based on keyword analysis and SEO best practices
• Monitor, analyse and report on the performance of content using SEO analytics tools
• Maintain and contribute to a content plan, ensuring it’s aligned with the objectives of the marketing department and various Group companies
• Keep informed with the latest changes in algorithms and SEO trends
• Accountable for CMS management for SEO, such as publishing and editing content.
• Assisting other members of the SEO team with technical, on site and local tasks.