Location – London (Hybrid Working)
Salary – £28,000 – £35,000
The Good Marketer is excited to announce an opening for a proactive and strategic PPC Marketing Executive to join our innovative digital marketing team. We are seeking a driven individual skilled in crafting comprehensive PPC strategies, who can maintain strong client relationships while analysing campaign performance meticulously. If you excel in managing multiple projects under pressure and demonstrate leadership capabilities, we want to hear from you.

ESSENTIAL SKILLS AND EXPERIENCE FOR PPC MARKETING

• A minimum of 2 years of hands-on experience in PPC Marketing or a related digital marketing role.
• Proficient in using tools such as Google Analytics and Google Ads Editor for detailed performance analysis.
• Exceptional client relationship management skills with the ability to build and maintain strong client partnerships.
• Demonstrated ability to think strategically and creatively to develop effective PPC strategies.
• Strong leadership acumen with excellent time management and stress management skills, especially in a fast-paced agency environment.

• Develop, implement, and manage PPC campaigns on platforms like Google Ads and Bing Ads to achieve client objectives.
• Collaborate with clients to understand their business goals and translate those into strategic PPC initiatives.
• Conduct thorough performance analysis and optimise campaigns to maximise return on investment and achieve KPIs.
• Lead regular client meetings to present results, strategies, and suggestions for campaign improvements.
• Stay informed about the latest PPC trends and techniques to continuously refine and improve campaign outcomes.
• Utilise A/B testing to identify and apply the most effective ad strategies for continued growth.