PR communication Manager at coty

Xuhui District, Shanghai, China -

Full Time

Start Date

Immediate

Expiry Date

28 Jun, 26

Salary

0.0

Posted On

30 Mar, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

PR Communication, Celebrity Strategy, Influencer Strategy, Negotiation, Asset Creation, Effectiveness Tracking, Media Relations, Influencer Relations, Press Kits, Event Planning, Digital Social Strategy, Social Platform Management, Asset Management, Budget Management, Data Analysis, Communication

Industry

Personal Care Product Manufacturing

Description

RESPONSIBILITIES As PR Communication Manager, you are responsible for Gucci Beauty Your main focus : Communication: Define Gucci Beauty’s celebrity/Influencers strategy to balance the brand image and commercial targets. In close collaboration with Global IM team, manage Brand ambassador/celebrity collaboration from negotiation, local assets creation, to exposure effectiveness tracking. Cultivate and maintain excellent relationships with media and influencers, and further set up the pool for friends of house. Localize and create communication assets including press kits, innovation and event press text. Plan and lead PR events and support trade events to generate brand social buzz. In close collaborations with brand marketing teams to ensure all the above activities are maximize total brand influences in the marketing campaigns. Digital Social: Define brand own social platform strategy and develop the matrix. Work closely with Global team to build and grow own social platforms and engage followers. Work as an owner to overlook and manage brand assets including retainer E-commerce page and brand assets review. Others: Manage Gucci Beauty’s PR budget Collaborate closely with Local product and cross function teams / Global IM team / Fashion House to ensure right brand message is conveyed to consumers. Qualifications & Skills 8+ years of working experience in PR communication. Prestige beauty industry experience is preferred. Familiar with beauty production, digital activation, platforms, etc. Excellent communication and organizational skills. Solid data analysis ability and sensibility Influent in English and Chinese, oral and written Competencies (Career Architect) Encourage, motivate Integrity and trust Detail driven Priority setting Good team player YOU ARE A COTY FIT As an experienced PR Communication Manager, you get energy from working in a fast-paced, diverse and international environment. Other than that, you: OUR BENEFITS As our PR Communication Manager, some of the benefits you will receive are: A salary that matches your knowledge and experience Great holiday benefits Comprehensive medical and commercial insurance Fair rewards given based on performance and individual abilities Promote flexible and diverse lifestyles and ways of working RECRUITMENT PROCESS A telephone/online introductory meeting follows. A first online/in-person interview A second interview You will receive a proposal with the terms of employment. ABOUT COTY Coty is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care. At Coty, we celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness. Therefore, we are proud to be an equal opportunities employer. We do not discriminate against any candidate or employee and strive to be an open, inclusive and diverse workplace where all employees can be their authentic self. Join us in making over the world of beauty! For additional information about Coty Inc., please visit www.coty.com/your-career.

Responsibilities

The PR Communication Manager is responsible for defining and executing the Gucci Beauty celebrity and influencer strategy to balance brand image and commercial goals, managing collaborations from negotiation to tracking exposure effectiveness. This role also involves cultivating media relationships, creating communication assets, and leading PR events to generate social buzz.