Principal Ambassador Strategist - Fandom at Microsoft

Redmond, Washington, United States -

Full Time

Start Date

Immediate

Expiry Date

19 Feb, 26

Salary

0.0

Posted On

21 Nov, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Community Management, Influencer Marketing, Affiliate Strategy, Marketing Strategy, Data Analysis, Stakeholder Management, Content Creation, Brand Storytelling, Event Management, Performance Tracking, Cultural Trends, Fandom Culture, Social Media, Campaign Management, Creator Ecosystems, Presentation Skills

Industry

Software Development

Description

Create and manage community-driven ambassador programs that incentivize long-tail content creation and foster authentic engagement. Propose and execute commercial affiliate programs that complement ambassador initiatives and drive measurable ROI. Work closely with E&E (Engines & Experiences), Community Management, and Creator Strategists to integrate ambassador programs into broader creator campaigns. Develop strategies to activate long-term ambassador relationships within creator communities to scale content output and amplify brand storytelling. Oversee end-to-end execution of ambassador programs, including recruitment, onboarding, engagement, and performance tracking. Track, analyze, and report on program performance using data-driven insights to optimize engagement and content output. Stay ahead of cultural trends, fandom behaviors, and platform innovations to inform program evolution. Present program strategies, performance insights, and recommendations to senior stakeholders. Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 5+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience OR equivalent experience. 5+ years of experience in community programs, influencer/creator marketing, or affiliate strategy OR equivalent experience. 5+ years of experience designing and scaling ambassador or community programs for enterprise brands 5+ years of experience creating affiliate programs from scratch and integrating into long-term creator campaigns and ambassador initiatives. 5+ years of experience working in creator ecosystems, fandom culture, and social platform dynamics 5+ years experience managing multiple stakeholders, agencies, and timelines in a matrix environment. Master's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience OR Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 7+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience OR equivalent experience. 5+ years experience tracking and analyzing program performance using data and analytics tools. 7+ years experience collaborating with marketing, product, and creative teams in a corporate or agency setting. 7+ years experience storytelling, writing, and presentation experience.

Responsibilities

Create and manage community-driven ambassador programs that incentivize content creation and foster engagement. Oversee end-to-end execution of ambassador programs, including recruitment, onboarding, engagement, and performance tracking.