ABOUT LEAGUE

Founded in 2014, and with a total funding currently at $220 million; League is a platform technology company powering next-generation healthcare consumer experiences. Payers, providers, consumer health partners and employers build on League’s platform to deliver high-engagement, personalized healthcare experiences consumers love. Millions of people use solutions powered by League to access, navigate and pay for care.

POSITION SUMMARY

As a Principal Brand Designer, you’ll play a critical role in shaping how our brand is perceived—both internally and externally. You will lead visual strategy and execution across a wide range of projects: from marketing websites and digital campaigns to investor presentations, internal events, and culture initiatives. Your ability to blend exceptional design skills with clear communication and strong cross-functional collaboration will be essential in driving brand consistency and impact.

$133,700 - $163,400 CAD

Our employees come from different backgrounds, and we celebrate those differences. We are looking for the best candidates for our open roles, but do not expect applicants to meet every qualification in order to be considered. If you are excited about what you could accomplish at League and believe you can add value to our team, we would love to hear from you.
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you are an individual in need of assistance at any time during our recruitment process, please contact us at recruitinginfo@league.com.

WHAT YOU’LL BE DOING:

• Help define, evolve and maintain League’s visual language and brand style guidelines.
• Lead UI/UX and visual design for marketing websites with a focus on conversion and accessibility.
• Design impactful investor and internal presentations with clear storytelling.
• Create visual assets for internal comms, onboarding, events, and ERG programs.
• Develop cohesive event branding across websites, signage, and digital materials.
• Execute digital marketing assets for social, email, and display campaigns.
• Collaborate with marketing, culture, and executive teams to meet cross-functional needs.
• Maintain and refine B2B brand guidelines with Growth Marketing.
• Manage and collaborate with external design vendors and freelancers.
• Stay current with design trends, tools, AI, and best practices.
• Present your work and communicate design rationale clearly to align stakeholders across teams.
• Contribute to measuring design effectiveness and iterate based on results.

Applying to a role you love can be exhausting, and understanding the next steps can feel vague and uncertain. You have done the hard part of submitting your application; let’s do ours by sharing potential next steps

• You should receive a confirmation email after submitting your application.
• A recruiter (not a computer) reviews all applications at League.
• If we see alignment with League’s needs, a recruiter will reach out to learn more about your goals. The recruiter will also share the team-specific interview process depending on the roles you are exploring.
• The final step is an offer, which we hope you will accept!
• Prior to joining us, we conduct reference and background checks. Additional checks could be required for US Candidates, depending on the role you are exploring