Principal Product Manager, Growth at OKX

San Jose, California, United States -

Full Time

Start Date

Immediate

Expiry Date

23 Feb, 26

Salary

375666.0

Posted On

25 Nov, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Product Management, User Acquisition, Growth Strategy, Experimentation, Funnel Analytics, A/B Testing, Cross-Functional Leadership, Data Analysis, SEO, Paid Media, Referral Programs, Viral Loops, Onboarding Flows, Incentive Systems, Growth Automation, Market Expansion

Industry

IT Services and IT Consulting

Description

Who We Are At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more. About the Opportunity: At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions of users access to crypto trading and decentralized crypto applications. We’re looking for a Growth Product Director to lead user growth for OKX’s U.S. exchange. This role sits at the center of our U.S. market expansion, driving the discovery of high-leverage opportunities, building fast MVPs, and scaling the initiatives that unlock real traction. What You’ll Be Doing Lead the strategy, roadmap, and execution for user acquisition across the U.S. market, with a focus on scalable, product-integrated growth. Build and optimize acquisition engines across multiple channels, including organic, SEO/ASO, affiliates, referrals, influencers, paid media, and in-product surfaces. Drive end-to-end growth experiments, from defining ambiguous problems, forming hypotheses, building MVPs, to validating and scaling successful loops. Partner with design, engineering, marketing, and data teams to ship growth-driving features such as onboarding flows, incentive systems, viral loops, in-app campaigns, and growth automation tools. Identify the highest-leverage opportunities in a dynamic and fast-moving environment, prioritizing speed, clarity, and measurable impact. Explore product-integrated campaign mechanisms to drive high-quality user growth. Influence senior stakeholders on strategy, learnings, and next-step investment decisions. What We Look For in You 8+ years of product experience with a proven track record driving hyper-growth at consumer technology companies. Demonstrated ability to build 0-to-1 and 1-to-n growth products in ambiguous environments. Deep proficiency in experimentation: funnel analytics, A/B testing, causal inference, and rapid iteration frameworks. Ability to connect qualitative user insight with quantitative signals to guide strategy and prioritization. Excellent cross-functional leadership skills. Bias for action and a strong accountability mindset, comfortable making fast decisions with imperfect information. Nice to Haves Experience in fintech, web3, payments, or marketplaces with regulatory constraints. Background in running product-integrated campaigns such as deposit matches, referral programs, or reward-based activation loops. Engineering or data background enabling deeper partnership with technical teams. Perks & Benefits Competitive total compensation package L&D programs and Education subsidy for employees' growth and development Various team building programs and company events Wellness and meal allowances Comprehensive healthcare schemes for employees and dependants More that we love to tell you along the process! OKX Statement: The salary range for this position is $250,444.00 to $375,666.00. The salary offered depends on a variety of factors, including job-related knowledge, skills, experience, and market location. In addition to the salary, a performance bonus and long-term incentives may be provided as part of the compensation package, as well as a full range of medical, financial, and/or other benefits, dependent on the position offered. Applicants should apply via Okcoin and OKX internal or external careers site. OKX is committed to equal employment opportunities regardless of race, color, genetic information, creed, religion, sex, sexual orientation, gender identity, lawful alien status, national origin, age, marital status, and non-job related physical or mental disability, or protected veteran status. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. #LI-HYBRID#LI-HYBRID #LI-ED1 Notice: All official OKX vacancies are posted on this site. We are not affiliated with other third-party job boards except Linkedin.com, listings on other sites may be inaccurate or outdated. This is the only source of truth for applications. Information collected and processed as part of the recruitment process of any job application you choose to submit is subject to OKX's Candidate Privacy Notice.

Responsibilities

Lead the strategy and execution for user acquisition across the U.S. market, focusing on scalable growth. Drive end-to-end growth experiments and partner with various teams to ship growth-driving features.